11/07/2013 15:03 BST | Updated 22/05/2015 06:12 BST

David Beckham In His Pants Projected Onto The White Cliffs Of Dover. What Would Vera Lynn Say?

All together now!

"There'll be David Beckham over, the white cliffs of Dover...."

david beckham

He is just a man of giving our David. Not only has he provided us with posters and billboards of his half-naked self all over the world, the footballer has gone bigger and better.

To continue promoting the David Beckham Bodywear range for H&M, giant images of Mr Beckham (in his pants) were projected onto the White Cliffs of Dover.

What a welcoming sight. Thank you H&M!

We have no doubt that this will be trending on Twitter in no time. #beckhamsbriefsofdover

See more of David in his style evolution below: