18/11/2014 12:17 GMT | Updated 20/05/2015 10:12 BST

24 Hour Boob Jobs Are A Thing In New York

Want bigger boobs? Immediately? New York plastic surgeon, Norman Rowe is your man and his InstaBreast technique is your answer to a fuller chest - for one night only.

That's right, instant breast augmentation is a thing.


How does it work, you ask? By anesthetizing a site at the edge of each nipple, injecting sterile saline solution (salt water) into the breast tissue and moving a needle at various angles to different areas to enlarge each breast until the desired fullness is reached.

Not for the squeamish.

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The effects last for about 24 hours after which the saline solution is absorbed into the bloodstream and you're back to your regular, everyday boobs.

So is it worth facing the needle for? And let's not rule out bruising or infection here.

It's no new thing that breast enlargement (instant/temporary/permanent) is a huge priority amongst women. The American Society for Aesthetic Plastic Surgery reveals that a whopping 313,327 breast augmentations were performed in the US in 2013, along with and 137,233 breast lifts.

MORE: Woman rubs breasts with fresh veg to make them grow. Yes, really

Rowe's quick-fix procedure will set you back $2,500 (approx £1,596) but is this much buck worth the 24 hour bust?

"Women want cleavage," says Rowe "and this is fast."

He's got a point.

Celebrity Breast Augmentation: The 72-Hour 'Insta Breasts' Procedure