We're a generation that has texted FILM to 241 since 2003. But yesterday EE announced that Orange Wednesdays are to be no more.
A representative from the EE brand said: "After 10 great years our brand has changed and our customers’ viewing habits have also evolved so it’s time to move on."
*SOB*.
The EE website reports that Wednesday 25 February will officially be the last Orange Wednesday. RIP 2 for 1 cinema tickets and 2 for 1 Pizza Express (with free dough balls thrown in).
Pizza Express dough balls will no longer be on the house for EE customers
A weekly film trip may be off the cards for many students now, as the full price of an evening cinema ticket can range from £7-20 depending on the city, time and screen.
So, for the film nuts who can't bear the thought of a week without the big screen, here are some helpful tips for the cheapest possible cinematic experience:
