The former ‘Apprentice’ candidate was crowned this summer’s winner on Thursday, ahead of fellow finalists Austin Armacost and Natasha Hamilton, having already been named the bookies’ favourite for the title.
It has now been revealed that he won with a hefty 45.16% of the overall vote, while second place Austin received 33.83%.
This is particularly impressive, given that when Natasha - who received 12.57% of the overall votes - was evicted, presenter Emma Willis told viewers that there was just 2% separating first and second place, meaning her announcement must have led to a surge in votes for James.
Bobby Davro, who finished in fourth place, earned 5.09% of the votes, while former ‘X Factor’ couple Chloe Jasmine and Stevi Ritchi were responsible for just 1.82%.
First out in Friday’s eviction was ‘Loose Women’ presenter Sherrie Hewson, who was responsible for just 1.54% of the votes.
Notably absent from the final celebrations were Farrah Abraham and Janice Dickinson, who were both embroiled in a brawl on ‘Celebrity Big Brother’s Bit On The Side’ earlier in the week.
Farrah told her Twitter followers on Thursday she was dodging the final to “avoid a potentially hostile situation”, later saying she was “recovering” from the incident, while photographs from shortly afterwards show her in a wheelchair, outside of A&E.