"Spike your best friend's eggnog."
That's the line that Bloomingdale's decided to go with in a new catalogue advert which has created something of an internet shit storm.
The US department store has received a huge backlash for the inappropriate advert which has been accused of promoting "date rape".
The advert stars a woman who is dressed in Rebecca Minkoff evening-wear. Stood next to her is a male "friend" who happens to be looking at her in a bit of a creepy manner.
The text between them reads: "Spike your best friend's eggnog when they're not looking." Nice.
Bloomingdale's has since apologised for the shocking advert, which can't be pulled because it's in print.
A spokesperson for the company said: "In reflection of recent feedback, the copy we used in our recent catalog was inappropriate and in poor taste. Bloomingdale’s sincerely apologises for this error in judgement."
Apology or no apology, the people of Twitter still had something to say about it...
100 Controversial Adverts
Van Heusen Sport Shirts(01 of114)
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Van Heusen Jungle Print Sport Shirts(02 of114)
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Van Heusen Shirts(03 of114)
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Lux Stockings(04 of114)
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Van Heusen Ties(05 of114)
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Mr. Leggs Slacks(06 of114)
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Amolin Shave Cream(07 of114)
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Palmolive Soap(08 of114)
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Drummond Sweaters(09 of114)
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Beauty In The Morning Facial Cleanser And Beautifier(10 of114)
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Drummond Sweaters(11 of114)
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Total Vitamins(12 of114)
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Unknown Ad(13 of114)
Open Image ModalUP NEXT: 100 Controversial Fashion Ads(14 of114)
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Open Image ModalLevis.
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Open Image ModalSaatchi and Saatchi's campaign for The Conservative Party ahead of the 1979 general election.
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Open Image ModalDurex.
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Open Image ModalSisley fashion brand.
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Open Image ModalSean John's Unforgivable Woman fragrance.
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Open Image ModalLinford Christie stars in Kleenex's tissue advert.
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Open Image ModalWonderbra's infamous advert.
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Open Image ModalLynx.
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Open Image ModalBMW.
(24 of114)
Open Image ModalBaF's anti-domestic violence ad.
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Open Image ModalRed Tape menswear fashion brand.
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Open Image ModalControversial French anti-smoking advert,
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Open Image ModalMacDonald's.
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Open Image ModalQSOL service provider.
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Open Image ModalNSPCC
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Open Image ModalA German MacDonald's advert.
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Open Image ModalHeinz.
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Open Image ModalCadbury's.
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Open Image ModalMiquita Oliver in Women's Aid advert.
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Open Image ModalAdvert for Chicolate chocolate substitute.
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Open Image ModalSkin Burn, anti-smoking ad
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Open Image ModalBarnardo's.
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Open Image ModalTipalet cigarette advert.
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Open Image ModalBenetton
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Open Image ModalTG4 television program entitled 'Paisean Faisean'.
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Open Image ModalCourage beer.
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Open Image ModalBudweiser.
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Open Image ModalBarcardi rum.
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Open Image ModalAmnesty International
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Open Image ModalSkyy alcoholic drink.
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Open Image ModalAmnesty International
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Open Image ModalAmnesty International
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Open Image ModalAnti binge-drinking advert
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Open Image ModalVan Heusen
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Open Image ModalBMW
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Open Image ModalPitney-Bowes Postage Meter
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Open Image ModalGovernment anti-drug driving advert
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Open Image ModalAnti-abortion advert
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Open Image ModalAdvert against verbal abuse
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Open Image ModalFabrica
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Open Image ModalBenson & Hedges
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Open Image ModalAmerican Apparel
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Open Image ModalAmnesty International
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Open Image ModalPost-It
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Open Image ModalAn M&C Saatchi advert for St Matthew's in the City in Aukland, New Zealand.