UN Women Infographic Reveals Startling Inequalities Of Women's Coverage In The Media

Infographic Reveals Startling Inequalities Of Women's Media Coverage
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An eye-opening infographic by UN Women has lifted the lid on just how poorly represented women in the media are.

A shocking statistic their research unearthed was that just one in four people mentioned in the news are women.

This figure singlehandedly summarises the lack of equality that is still occurring, on a day-to-day basis, in the media. And sadly it's far from being the only thing wrong with the industry.

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The infographic, which has been created to coincide with UN Women's Beijing+20 campaign, also revealed that just 6% of news stories are focused on highlighting gender equality issues. Meanwhile 46% of stories reinforce gender stereotypes.

And it's not just coverage of females in the news that's amiss, either. According to research, women only hold 27% of top management jobs in media organisations.

Meanwhile in the film industry, they fill just 21% of film maker and director roles.

This gender inequality is also transferred into the films themselves with just 31% of speaking roles being held by women and 23% of films featuring a female lead character.

Award-winning actor, Geena Davis writes for UN Women: "We still are far from a balanced representation or portrayal in the media. In fact, our research shows that the ratio of male to female characters in film has been exactly the same since 1946."

She adds: "To achieve gender equality, we have to work on many issues—laws, education, representation in government—the list is long. But, media needs to be a particular priority because they have such an enormous impact on the ways that women, men, boys and girls think about their roles and their value to society.

"We cannot wait even one more year for progress. We know the problem, and we have the evidence confirming it."

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15 Inspirational Women From Time's 100 Most Influential People
Kim Kardashian - Titan(01 of15)
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American television and social media personality, businesswoman and model."Beautiful in an exotic, totally exaggerated way, Kim exudes energy, sexuality, drama, determination, impetuousness and happiness. But she and her famous, entrepreneurial siblings—shepherded by a savvy, tireless matriarch—have also expanded the very definition of family." (credit:LOIC VENANCE via Getty Images)
Susan Wojcicki - Titan(02 of15)
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Businesswoman and CEO of YouTube."Susan believes in the power of story and knows that everything and everyone has its own narrative that deserves to be told. YouTube aggregates all of those stories, in all shapes and sizes, and makes them available to the world. It sounds simple, but the power of YouTube has made it the most valuable storytelling outlet our planet has ever seen." (credit:Kimberly White via Getty Images)
Misty Copeland - Pioneer(03 of15)
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American ballet dancer. "Misty proves that success is not about how you grow up or the color of your skin. Her story—of overcoming personal and physical challenges to become a soloist at the American Ballet Theatre—is the story of someone who followed her dreams and refused to give up. In that way, she is a model for all young girls." (credit:Nomi Ellenson via Getty Images)
Emma Watson - Pioneer(04 of15)
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Actress and UN Women's Goodwill Ambassador."It’s refreshing to see her vigorous embrace of feminism, which Watson defines as “the theory of political, economic and social equality of the sexes.” And apparently she lives by it. Although she is one of the world’s highest-paid actresses, she has spoken out about the paucity of female directors in Hollywood." (credit:JUSTIN TALLIS via Getty Images)
Reese Witherspoon - Pioneer(05 of15)
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Actress and producer."The reason Reese is on this list is that she is no longer just a talented and famous actress. She is an icon. Yes, she is beautiful, and I would buy any lipstick or bottled water she is selling. Hell, I’d buy cigarettes if her picture were on the pack. But that’s not it (even though I think she could make a lot of money doing that). Reese is an artist, but she is also a hustler, a quality I recognized in her the first time I met her. She’s impatient that Hollywood won’t generate the kind of quality roles she wants to play, so she creates quality roles by creating quality movies. That resourcefulness is what makes her someone I not only admire, but someone who inspires me. And that is influence." (credit:Dimitrios Kambouris via Getty Images)
Anita Sarkeesian - Pioneer(06 of15)
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Feminist public speaker, media critic, gamer and blogger."Anita is a feminist for the digital age, using modern tools and platforms to engage thousands of people who want to hear her thoughts and respond to the challenges she raises. A lesser person may throw up her hands and unplug her game console, but Anita is determined to ensure that video games are inclusive and representative of everyone who plays them. As her detractors grow increasingly unhinged, we have proof that her efforts are working." (credit:Infomastern/Flickr)
Laverne Cox - Pioneer(07 of15)
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American actress, reality television star, television producer, and LGBT advocate."Having someone as visible and strong as Laverne Cox to look up to is inspiring. She’s done so many amazing things—not just acting on Orange Is the New Black but also loving herself enough to share her story with the world. She’s a pioneer for our community." (credit:Amy Sussman/Invision/AP)
Julianna Margulies - Artist(08 of15)
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American actress and producer."She puts her heart and soul into every issue she cares about. She’s not afraid to dream big and do what she loves, whether it’s in her acting career, in her advocacy or being a mom. It’s because of women like Julianna that I know we can and will change the world." (credit:Richard Shotwell/Invision/AP)
Amy Schumer - Artist(09 of15)
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Stand-up comedian, writer, producer, and actress."She’s the one most likely to be on your side when the bullies circle in. That’s her face, there, that one pushing in to save you, elbowing them out of the way. She’s the one who misses nothing: who buys no bullsh-t, fitted with a radar as keen as a rabbiting spaniel."Amy’s got your back.She’s in your corner.She’s an honesty bomb.And she’s coming for you." (credit:Jordan Strauss/Invision/AP)
Julianne Moore - Artist(10 of15)
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Actress and children's author. "Fearless. That is the first word that comes to mind when I think of Julianne Moore. Of course, the words beautiful, elegant, smart, loyal and steadfast can be used to describe her too." (credit:Arthur Mola/Invision/AP)
Angela Merkel - Leader(11 of15)
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German politician and a former research scientist."Angela Merkel managed to leverage German economic power into diplomatic power to lead a major security effort on behalf of the world, which, most importantly, entrusted her with that effort. This attainment has been fully recognized not only by her partners but by her harshest political opponents as well." (credit:ASSOCIATED PRESS)
Obiageli Ezekwesili - Leader(12 of15)
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Nigerian chartered accountant and co-founder of Transparency International."Although I have not met Obiageli Ezekwesili, I know the #BringBackOurGirls campaign that she championed is very important. It would have taken a long time to raise awareness about the girls taken by Boko Haram without her using her platform as a former Minister of Education."It has been a year, and the girls haven’t been rescued, but she has made a difference by speaking about it. Not just speaking but shouting. I know some people will say she is too loudmouthed. The loud mouth is needed. People hear it." (credit:ASSOCIATED PRESS)
Hillary Clinton - Leader(13 of15)
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American attorney, politician and member of the Democratic Party."Women who advocate for other women are often pigeonholed and pushed to the margins. That hasn’t happened to Hillary, because when she’s standing up for the rights of women and girls, she is speaking not only of gender but also of justice and liberty." (credit:ASSOCIATED PRESS)
Taylor Swift - Icon(14 of15)
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Singer-songwriter."I’m amazed at how much earned wisdom Taylor threads into her work. She seems tuned in to the greater good, and she embraces—thoughtfully and authentically—the chance to contribute to the world. I’m always trying to find the best words to talk to my kids (and myself) about growing up, but you can’t top her beautifully articulated advice. The haters are gonna hate, but, well, shake it off. She illuminates our inner music that lets us dance to our own beat." (credit:John Salangsang/Invision/AP)
Malala Yousafzai - Icon(15 of15)
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Pakistani activist for female education and the youngest-ever Nobel Prize laureate."Spending time with Malala Yousafzai made me stronger. I didn’t know her before meeting her in Za’atari camp last year, but I understand she suffered, and yet she continues to fight for what she believes in—for the rights of children and for their education. She is an inspiration for me." (credit:ASSOCIATED PRESS)