I'm the UK Lead for Social Media and Digital for Burson-Marsteller in the UK.
I have 7 years experience of working in social media and the digital space, managing and executing UK, EMEA and global programmes for multinational companies.
I consult brands to try and help them understand the digital landscape that they operate in and to identify the opportunities that social media can bring to their business. The aim of this is to help them provide a service that their customers will want to interact with and ultimately benefit from - for me, the community comes first.
I'm excited by the chance to help induce behavioural change that will benefit both brands and society.