Shaun started his career in advertising at JWT, after an MA from Oxford University. He is the author of 'Brilliant Pitch' (Pearson, 2009). As Chairman and Creative Director of Ingenuity, he now helps agencies fix their positioning and new business issues, and is brought in by marketing clients to find new agencies.
Shaun writes for a scooter magazine, despite owning a Harley. He's worked in almost all areas of the creative industry, from advertising and design, to PR and digital - co-founding Glue along the way.