Jennifer Lopez Recreates Love Don't Cost A Thing Music Video 20 Years Later

Even if you were broke, her love STILL doesn't cost a thing.

Days after getting loud at the presidential inauguration, Jennifer Lopez honoured another pivotal moment in American history: the Love Don’t Cost A Thing music video.

While many things have changed in her life over the last two decades, J.Lo’s strutting abilities have not, so to mark the 20th anniversary of the song’s release, she delivered a near-perfect recreation of the video’s most iconic moment.

In a clip posted to Instagram, the singer stomps down a beach, tossing away her sunglasses, white coat and jewelry, as the song plays — just as she did 20 years ago.

“Happy 20th Anniversary to my 2nd album J.Lo!!!! Had a little fun at a recent shoot,” J.Lo wrote alongside the clip, which has racked up over 8 million views.

She then encouraged fans to show off their own renditions, tweeting that the #LoveDontCostAThingChallenge “starts now”.

The song was the lead single on Jennifer’s sophomore album, “J.Lo,” which was released on 23 January 2001. The record became a turning point in both her professional and personal life, eventually going quadruple platinum and cementing her as a musical force to be reckoned with.

On set, the superstar entertainer also met her future husband Cris Judd, who appears as a back-up dancer in the music video’s legendary dance break. The two became close behind the scenes, shortly after her split from Sean “Puff Daddy” Combs.

The music video’s production was chronicled on MTV’s Making the Video, which took fans into Jennifer’s process, further enshrining the project as one of her all-time classics.

In a separate post on Instagram, J.Lo paid further tribute to the album, writing, “As I reflect on the fact that it’s the #JLo20thAnniversary, I just wanted to say thank you to all of you for being with me, loving me and supporting me through all the ups and downs. Thank you so much for all the love over the past 20 years!! I love you so much!!”

While she hasn’t released a new album since A.K.A. in 2014, Jennifer dropped the single In The Morning in November, along with an accompanying music video in which she stuns in an array of jaw-dropping looks.


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