The Samsung Galaxy Note 7 is one of the best smartphones we’ve ever reviewed, aside of course from the tiny matter that a few of them keep exploding.
With 35 confirmed reports of the smartphone catching fire, Samsung has ceased all sales of the Note 7 and announced a mass recall after discovering a battery cell issue.
In the UK customers who already have a Note 7 device, Samsung will voluntarily replace their current device with a brand-new one in the coming weeks.
Samsung recommends that those customers call their customer service team on 0330 726 1000.
In an official statement on the incident Samsung said: “In response to recently reported cases of the new Galaxy Note7, we conducted a thorough investigation and found a battery cell issue.”
“In response to recently reported cases of the new Galaxy Note7, we conducted a thorough investigation and found a battery cell issue.”
The decision to recall its new flagship product has unsurprisingly had a negative impact on Samsung’s share price, which dropped around 2 per cent.
What’s important to note is that this is a pretty major decision for the technology giant. 35 cases may be 35 cases too many, but when technology companies sell millions of devices every year this is a tiny number of handsets.
To then announce a full recall is a big decision.
The timing will be particularly unfortunate as Apple is due to unveil its brand new smartphone the iPhone 7 next week at a special event in California.
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