09/02/2015 09:55 GMT | Updated 10/04/2015 06:59 BST

Why Valentine's Day is the Best Day of the Singles Calendar

You might think of Valentine's Day as a day for those who are in a relationship. If you aren't then there is tremendous pressure to find someone for the special day. I'm a British Dating Expert so I see exactly how much it can worry people. However, what most people don't realise is that Valentine's Day is also one of the best day of the year for singles. If you are single on Valentine's Day, then you have so many opportunities.

Many Are Looking for Love

Valentine's Day is the one time of the year that most people are looking for love. Whether through online dating websites, through friends, and by simply putting in more effort, your chances of meeting that special someone increases. In addition, people make it more aware that they are single on Valentine's Day. This means that you can be certain of who is single and who isn't.

The Day to Pamper yourself

The current consumer market strongly targets those in a relationship, but there has been an increasing awareness that singles are a whole other market that can be tapped into. As a result, more business establishments are offering deals for singles. For example, you can most likely find a therapeutic massage, jewellery, and other treats that fit into your budget on Valentine's Day. Plus, pampering yourself during Valentine's Day is always a great way to feel good and boost your confidence. You may just meet other singles as you treat yourself.

No Disappointment

Valentine's Day is not only a day of love, but it is also a day of great expectations. Most men and women expect to receive gifts and other special surprises from their significant other. These high expectations aren't always met, leaving people significantly disappointed. The great thing about being single is that you don't really have any expectations from your significant other. You can simple enjoy the day and seize the opportunities that are available to you. Also, rather than wait for someone to surprise and treat you, you can simply treat yourself and pamper yourself like you deserve. In a sense, you'll feel more empowered and confident, especially more so than your friends and family in relationships.

Other Singles

Finally, you can be certain that you aren't the only single person on Valentine's Day. You are bound to have friends, family, and acquaintances that are also flying solo during the big day. This means that rather than wait for love, grab your friends and get drinks, go out, and be social. Singleness on Valentine's Day isn't a curse, in many cases, it can be the blessing that you have been looking for. You'll feel more liberated, special, confident, and happy if you embrace your singleness and seize the day. At the end of the day, love will eventually find you, and it will be more meaningful than any polite gestures that most people do for one another on Valentine's Day.