As you might expect, we get pitched to cover great TVs on which to watch Wimbledon or the Olympics all the time.
But this one is hard to ignore.
An absolutely massive 75-inch LCD Samsung TV has gone on sale in South Korea for £11,195.
The ludicrous set features an almost invisible bezel decked in "rose gold", whatever that is.
It also features motion control, apps, and all the smart TV features you'd expect.
No word on a UK release yet, but if you absolutely have to watch Usain Bolt in the largest-possible physical size, you know what you have to do.