UK Bras

Plus-Sized Models Sell More Bras Than 'Normal' Models

The Huffington Post UK | Ryan Barrell | Posted 25.03.2015 | UK Lifestyle

A lingerie company has released information around a recent advertising campaign with interesting results. The New York-based 'Adore Me' brand said...

Valentine's Lingerie Looks

Sarah McGiven | Posted 07.04.2014 | UK Lifestyle
Sarah McGiven

It's amazing what a confidence boost a fabulous, well-fitting set of underwear can be, so here's a selection of Valentine's inspired outfits, from naughty to nice, and a few accessories to inspire you to lingerie greatness.

Tried And Tested: £1 Bra From Poundworld

The Huffington Post UK | Poorna Bell | Posted 10.06.2013 | UK Lifestyle

It's not the kind of bra you'd receive as a romantic gift (and if you do, then run like the wind), but the £1 bra from Poundworld has become a re...

Britain's Cups Runneth Over: Breasts Are Getting Bigger

Debenhams | Sara C Nelson | Posted 10.10.2012 | UK

British breasts are getting bigger – and it’s the ladies living in the North, the Midlands and Ireland leading the charge. Busts have grown by...

Wonderbra App Lets iPhone Users Undress A Supermodel

Huffington Post UK | Michael Rundle | Posted 02.12.2012 | UK Tech

A controversial new app has taken 'Hello Boys' to the next level - by allowing users to undress a supermodel. The App, made by Wonderbra, allows us...

600-Year-Old Bra Discovered In Castle Rewrites The History Of Lingerie

Posted 18.09.2012 | Home

Archaeologists in Austria have found a set of bras from the 1400s that have changed the history of lingerie forever. Prior to the discovery in Cast...

Scientists Develop Algorithm For The Perfect Bra

Huffington Post UK | Posted 31.07.2012 | UK Tech

Two former Microsoft engineers have developed an algorithm* for building the perfect bra. This marriage of technology and underwear has resulted in...

The One With the T and A

Georgy Jamieson | Posted 08.06.2012 | UK
Georgy Jamieson

Last Saturday I went shopping with Lemon Cake Lady in what turned out to be a "tits and arse" day! We had escaped for a whole day and got to be us a...

Countdown to the Ultimo Christmas

Michelle Mone | Posted 08.02.2012 | UK Style
Michelle Mone

The countdown to Christmas is on and there are not enough hours in the day. I've been trying so hard to keep up my fitness regime as I know with the snow back home and the party season that the more difference I can make just now the less damage will be done!

Abracadabra! ASDA Undies Get Technological *No Magic Tricks Involved*

David Morgan | Posted 30.01.2012 | UK Comedy
David Morgan

The Abracadabra is the UK's first 'aerodynamic' bra; second was that George/Asda collaborated on its design with a former mechanical engineer, Antonio Padula, who is reported as having worked previously in aircraft engineering.

Weekend Shopping: (Faux) Fur Coat, Great Knickers

Sarah McGiven | Posted 01.02.2012 | UK Style
Sarah McGiven

I won't bore you with too many of the trend details here - let's face it, most of you will just want to look at the pictures - suffice to say that faux fur is where it's at for responsible winter chic with labels from the hautest designers to the ends of the High Street producing versions that range from the 'It looks real, I'm sure it's real, that can't be a fake' to cuddly teddy bear fun.

Is Your Bra Damaging Your Health?

The Huffington Post UK | Georgia James | Posted 16.11.2011 | UK Lifestyle

Following the launch of an advertising campaign by Canadian bra boutique, The Boobie Trap, which highlights unsightly problems caused by wearing an il...

Charlize Theron Goes Sheer-shirted At Comic-Con | Posted 24.09.2011 | UK Style

One of the stars who caught our eye at Comic-Con this year is Charlize Theron. We're assuming she caught several eyes in fact, given she turned up in ...