20/09/2010 10:00 BST | Updated 22/05/2015 10:12 BST

Backstage Beauty: Richard Nicoll

Richard Nicoll backstage s/s 2011 MyDaily staff

MAKEUP: Sam Bryant for Mac

HAIR: Luke Hersheson for L'Oréal Professional

SNAPSHOT: A modern take on David Bowie

THE SCOOP: To tie in with Nicoll's 70s inspired collection, both the hair and makeup teams used Angie and David Bowie as starting points for the looks they created. Hersheson went for a "modern take on Bowie's short, red hair to create a tough, androgynous feel" by styling the hair into a sleek, low ponytail that he described as "potentially chavvy". However, Hersheson added that "Richard's clothes are so chic and beautiful, you need to throw something at that to make it modern and this hair just looks amazing with the clothes".

Richard Nicoll bakstage s/s 2011 MyDaily staff

GET THE LOOK MAKEUP: The key product for Bryant was Mac Cream Colour Base in oranges and ochres, which she applied heavily, high up on the cheek bones to achieve that "70's feel" with the careful placement of the blusher. The eyelids were heavily glossed before layers of Mac Taupe Eye Shadow were applied into the socket line for a shadow effect. A handful of the models had bleached eyebrows to add to the Bowie feel.

GET THE LOOK HAIR: Hersheson coated the hair in L'Oréal Playball Deviation Paste to give the hair a sheen. The top of the hair was combed into a "boyish quiff" while the low ponytails were flat ironed straight.