10/03/2011 14:12 GMT | Updated 22/05/2015 10:12 BST

Cheryl Cole's Beauty Secret: E45 Cream

We're all curious to know how Cheryl Cole keeps her complexion looking so fresh and radiant. Chemical peels? Crème de la Mer? How about a £3 tub of E45?

Want Cheryl Cole's luminous skin? Try some E45. Photo: PA

Asked about her beauty regime, Cole told a magazine: "My skin can get very dry so I use E45 moisturiser. You don't have to use mega-expensive products, you just need to find the right products for your skin type," according to The Telegraph.

E45 moisturiser contains light liquid paraffin, white soft paraffin and anhydrous lanolin, a substance derived from sheep's wool.

"To hear that Cheryl Cole uses E45 as a moisturiser of choice is very exciting. In today's over-crowded beauty market full of increasingly hi-tech products, E45's strength lies in its trusted non-greasy formula which offers an effective way to keep teh skin soft and healthy," a spokesperson for E45 told The Telegraph.