He undergoes regular colonic irrigation as he believes it gives his eyes an extra sparkle, but Simon Cowell has failed to leave a sparkling impression on Sharon Osbourne - the star has blasted Simon again, claiming he has "small penis syndrome".
Former X Factor judge Sharon was dragged into the furore surrounding an upcoming biography about Simon when it emerged the tell-all script claims she "exploded" with rage over his affair with Dannii Minogue.
Music manager Sharon soon hit back claiming she knew of the fling all along but didn't care - and she's convinced Simon is so insecure he needs to boast about the women he's bedded.
Speaking on TV show The Talk, an outspoken Sharon said: "I think he is a victim of small penis syndrome... It's not my business, I don't care, I'm not interested and that is not the reason why I left (The X Factor), and I'm like, p**sed off because you've got a whole career, you've got a whole everything to talk about - about your achievements, about what you've done for the world of competition and everything."
The Osbournes star has spoken publicly about her dislike for her former fellow X Factor panellist Dannii, and Sharon confirmed the pair's strained relationship resulted in her leaving the show.
She said: "I left because I didn't like that girl. I didn't like working, and I had just... it was at a time when I was newly over my cancer, and I promised myself I wouldn't be in a situation where I wasn't 100% happy... When it's not fun, you go, and it wasn't fun.
"(Simon) likes to glamourise. He loves attention. He loves all the publicity he's getting. And the thing is, nobody leaves Simon, he fires you."
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