11/07/2013 19:35 BST | Updated 22/05/2015 10:12 BST

Denim Gets Social Thanks To Replay's Facebook Jeans

Has the Facebook obsession gone too far? Italian denim brand Replay don't think so. In fact, they are doing their best to make the world even more crazy about social media, thanks to their latest line of jeans.

Introducing Replay's Social Denim collection, which features jeans with Facebook and twitter built-in. According to Ecouterre, each pair contains a bluetooth transmitter in the pocket, which can link up to a smartphone to instantly update the user's social feeds.


Impressive, huh? Or is this just a waste of valuable pocket space? Let us know by voting in the poll and see our favourite denim moment ever in Britney Spears' style evolution below:

See more of the new designs on Replay's Facebook page.