31/10/2013 10:35 GMT | Updated 31/10/2013 10:37 GMT

Cristiano Ronaldo Underwear: Footballer Launches His CR7 Range With 19m Tall Image Of Him In His Pants (PICS)

Anything David Beckham can do, Cristiano Ronaldo can do better - and bigger - it seems if the launch of his new CR7 underwear range is anything to go by.

The Portuguese footballer launched his new line of pants in typically understated fashion with a 19 metre tall image of himself modelling one of the designs.

Cristiano Ronaldo at his CR7 underwear launch in Madrid

This is Cristiano's first underwear range and comes hot on the heels of David Beckham's line for H&M.

And just like Becks, Cristiano is no stranger to getting his kit off and posing in his undercrackers.

Both have been the face - and body - of Armani underwear in past advertising campaigns for the designer fashion brand.

The CR7 range hits stores and www.cr7underwear.com today.

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