“I don’t know why you girls have never been attracted to me, but I will punish you all for it. It’s an injustice, a crime, because I don’t know what you don’t see in me. I’m the perfect guy, and yet you throw yourselves at all these obnoxious men, instead of me, the supreme gentleman.”
These are the words of 22-year-old Elliot Rodger, who shot six people - and himself - on Friday in Santa Barbara.
Rodger said these words on a YouTube video and was later found to have visited 'Men's Rights' forums where he apparently aired misogynistic views.
Although Rodgers killed men as well as women, Jezebel wrote: "(he) went on an anti-woman shooting spree he deemed "the Day of Retribution" in order to punish those women who rebuffed him."
In response to the tragedy, #YesAllWomen started trending on Twitter, with hundreds of women all over the world expressing the misogyny and fear they face being female, and crucially, men speaking up too.
Considering how social media is used to hound prominent women for airing their opinions about equality of the sexes, and how very often this trolling tends to be aimed at them on the basis on gender, this is a very important discussion to be having.
While we can't speak on behalf of all women, a big concern is the fear of speaking out at all, in case retribution strikes - as one Twitter user expresses below.
Take a look at the tweets from men and women: