While the perfect red lipstick can add glamour, sex appeal and sophistication to your look, finding the most flattering red lipstick shade isn't always so straightforward.
Worried that you can't pull off this classic shade without going garish? Fret not. We got the scoop on how to find your perfect red lipstick based on your skin tone and hair colour from Wild About Beauty co-founder and international make up artist Kim Jacob below.