14/08/2014 13:03 BST | Updated 20/05/2015 06:12 BST

Loom Bands: Duchess Of Cambridge's Parents Cash In On The Latest Playground Craze


Are the Duchess of Cambridge's parents cashing in on the loom bands craze that is sweeping the nation's playground?

The Mail reports that Carole and Michael Middleton have started selling a product similar to Rainbow Looms through their mail-order company Party Pieces.

In an announcement with a picture of the brightly coloured plastic rings that children make into bracelets, their company announced: "Just arrived."

It added: "Join the latest craze with this multi-coloured loom band pack."

The firm is selling the Glitter Loom band kits for £2.99 each.

And by pure coincidence, daughter Kate was spotted wearing a loom band bracelet during her trip with Prince William and Prince George to New Zealand.


Loom bands are one of the biggest playground crazes of all time.

On How to Use Rainbow Looms