For some, fashion month is a massive deal. There are those who go into actual sartorial melt-down, those who have heart palpitations after going OTT on the flat-whites or after booking billionth Addison Lee cab.
And then there are those who devote themselves entirely to show/FRow-going and sauntering around Somerset House looking to be papped/Instagrammed/Tumblred into oblivion.
The vibe during London Fashion Week is pretty chaotic but, it's totally worth it for all the designer garb, models and A-list peoples. To save yourself the extra baggage, here are six things you don't want to be carrying around in your handbag all week long/ever.
1. Your Nike IDs or any sole-saving variety of flat shoe.
If you're styling out some fashion kicks (or a fancy brogue) just WEAR THEM. Do not have them as a standby option.
As for sneaking in the gym kit thinking you've got good intentions of going apres the shows? Are you actually kidding? Post show you'll be hitting the prosecco/champaz, like a boss.
2. A pampered pooch.
especially not even a crown-wearing ugliest dog in the world Chihuahua. There are more pressing things to fill your arm candy with during fashion week (read: Pro-Plus, popcorn and Vita Coco).
The bag itself can BE furry/fleecy (see Burberry Prorsum's Spring/Summer 2014 show) but only Vogue Japan's Anna Dello Russo can pull off a pooch and print combo.
3. One of those hair donut sponge things.
Mega no-go. Rogue donuts in the handbag just won't do.
4. Hoards and hoards of makeup.
The makeup bag in said handbag carries bare essentials only. Ergo one of everything, so lose the five mascaras and every shade of Mac lipstick. Beauty is minimal, outfits are maximalist. Unless you're THE Lisa Eldridge, that is.
5. A fan or any kind of cooling/warming device.
Let's cut to the end with this one: start fanning yourself on the FRow and you're guaranteed to look like a total moron. That goes for using your invite as one too.
6. A fold-away poncho.
Follow Alexa's Instagram lead on this - there's a time and a place. Fashion week is not that place, even if it is absolutely p*ssing it down outside. Bad weather is a given, so a discreet brolly is forgivable. A dinosaur head is masterful...