01/10/2014 12:55 BST | Updated 20/05/2015 06:12 BST

Jo Malone Supports Breast Cancer Awareness Month With Red Roses Fragrance

October is Breast Cancer Awareness Month. Whether you Wear It Pink or buy one of the many products making contributions to the campaign, there are plenty of ways to show your support.

Investing in a new fragrance is just one of them.

Jo Malone

As part of the Estée Lauder Companies 2014 Breast Cancer Awareness (BCA) Campaign, Jo Malone will be donating £20 to The Breast Cancer Research Foundation's UK research grants from every UK sale of the brand's classic Red Roses Cologne.

Made with a blend of seven different roses, a spritz of this floral scent really is like sniffing a bouquet of the blooms. And it has been given a makeover too - the scent has turned pink for October and the Red Roses label includes the BCA Campaign's iconic ribbon.

To support the cause or find out more, visit The Red Roses Cologne 100ml is available online at Jo Malone for £82.

And don't forget to Wear It Pink!

More perfumes for autumn below.