The pop star's new range is called TS 1989, referring to her initials, year of birth and 1989 album released last year.
But the date, and the initials TS, are particularly sensitive in China as they signify the Tiananmen Square massacre in 1989, when hundreds of students were killed in pro-democracy protests.
Any talk of the 1989 incident has been suppressed by China’s communist government. The dates are so sensitive that China has blacklisted searches with any combinations of the numbers 6, 4 and 89 on Chinese social media sites.
Swift recently released a promotional video for the line on China’s microblogging site Weibo, introducing herself in Mandarin: “Ni hao, it’s Taylor Swift. Be sure to check out my new authentic mercy [merchandise], now available in China,” she says.
The clothing line will be available for purchase in China via e-commerce site JD.com next month (assuming it gets past the censors, that is).
The internet has been quick to comment on the situation, with many taking to Twitter to joke about Swift's faux pas.
"I gotta a blank space, baby, and it's an accounting of Tiananmen Square in Chinese history books." http://t.co/syla9Gg8So— ยีราฟ (@metapostasy) July 22, 2015
So...Taylor Swift is launching a clothing line in Shanghai. Taking bets on when it will be banned.July 22, 2015
My Taylor Swift concert band has caused issues as people think it's supporting the Tiananmen Square massacre oh god pic.twitter.com/hxjPzcK6YY— rachel (@Its_Rachelxox) July 4, 2015
Hopefully the guy who stood in front of that tank in Tiananmen Square would have been a Taylor Swift fan.— DJ Young Yacubian (@SebastianNebula) April 15, 2013