A man in Australia has filmed himself having a punderful time at IKEA, annoying his girlfriend by being a really silly BILLY.
You see, once you see the opportunities for flat-pack furniture based puns, they're pretty much endless - much like the process of assembling the stuff in the first place.
Australian Simon Gilmore toured an IKEA showroom with his girlfriend Dana.
The video has now been watched over four million times.
But a LACK of humour may leave you -- and Dana -- wondering what all the fuss is about.