Advertising Standards Authority

Khloe Kardashian Protein World Advert Cleared By Watchdog Of 'Social Irresponsibility'

Press Association | Brogan Driscoll | Posted 10.05.2017 | UK Lifestyle

An ad featuring Khloe Kardashian for Protein World, best known for its controversial “beach body ready” campaign, has been cleared following compl...

Cara Delevingne’s Rimmel Mascara Advert Has Been Banned

PA | Susan Devaney | Posted 19.04.2017 | UK Style

A Rimmel mascara ad featuring Cara Delevingne has been banned for using production techniques that exaggerated the effect of the make-up, the Press As...

Lesbians And Twerking Men Commercials Offended More Brits Last Year Than Domestic Violence Ads

The Huffington Post | Steven Hopkins | Posted 19.01.2017 | UK

Adverts featuring twerking businessmen in high heels and shorts and blind footballers kicking cats were among the most complained-about commercials of...

This Man Dancing In Heels And Hot Pants Was The 'Most Offensive Ad' Of 2015

The Huffington Post UK | Steven Hopkins | Posted 23.02.2016 | UK

A man cavorting in high heels and hot pants and an advert that cast doubt over Santa's existence topped the list of most complained about ads in 2015,...

Advert Banned For 'Tasteless Joke' About Child Slaves

The Huffington Post UK | Louise Ridley | Posted 16.09.2015 | UK

Britain's advertising watchdog has banned an "offensive" online gambling advert for likening an embattled Premier League manager to a child slave in t...

We'll Be Back Right After This Break - The Fact and Fiction About Advertising of Payday Loans

Russell Hamblin Boone | Posted 05.06.2016 | UK
Russell Hamblin Boone

Short-term lenders have proven themselves to be committed to responsible advertising, continual improvement and consumer protection. Yet some guarantor lenders and other credit providers still advertise widely, using many of the techniques that payday lenders have been told are unacceptable.

Advert Banned For Suggesting Private Health Care Offers 'Better Chance Of Survival'

PA/The Huffington Post UK | Posted 01.04.2015 | UK Lifestyle

An advert for insurer Bupa has been banned for implying that cancer patients have a higher chance of survival if they receive private health care. ...

When It Comes to American Apparel, Regulators Are Total Hypocrites

Nash Riggins | Posted 19.05.2015 | UK Style
Nash Riggins

This war on American Apparel has got to stop - least of all because it's just giving the company exactly what it wants. But the ASA has got to realise that it's a complete waste of time to point a finger at one company in particular without pointing a finger at the industry as a whole.

Hanibal Costume Suggested People With Schizophrenia Are Murderers

The Huffington Post UK | Louise Ridley | Posted 27.01.2015 | UK

A website selling a Halloween outfit called 'adult skitzo costume' has been rapped by the advertising watchdog for implying that people with mental il...

This Woman Is Doing Something Not Seen In A TV Ad For 49 Years

The Huffington Post UK | Louise Ridley | Posted 10.11.2014 | UK

The first advert to show people smoking for nearly 50 years are airing air on British television today. A commercial for e-cigarette brand VIP will...

The Sun Offered A Page 3 Girl As A Prize And It Did Not Go Down Well

The Huffington Post UK | Louise Ridley | Posted 05.11.2014 | UK

An advert for The Sun newspaper has been banned for being "sexist, offensive and socially irresponsible" after it offered a date with a topless Page 3...

Ministers Refuse To Ban Payday Loan Ads On Kids' TV

The Huffington Post/PA | Posted 25.03.2014 | UK Politics

Ministers have declined to back MPs' calls for a ban on payday loan adverts on children's television despite admitting there had been a "concerning" r...

Pistorius Advert Is Most Complained-About UK Advert Of All Time

The Huffington Post UK/PA | Posted 05.03.2014 | UK

Paddy Power's controversial Oscar Pistorius advert has become the most complained-about UK advert of all time with the Advertising Standards Authority...

WATCH: 'Sexual' E-Cigarette Adverts Investigated

The Huffington Post UK | Posted 18.12.2013 | UK

A sexually-suggestive advert for e-cigarettes is being investigated by the watchdog. The promotion, for the VIP brand, was described as "cheeky" by...

'Masturbation' Protein Shake Ad BANNED After Complaint

The Huffington Post UK | Asa Bennett | Posted 20.11.2013 | UK

This ad for protein shake brand For Goodness Shakes has been banned by the advertising watchdog, which deemed that its references to male masturbation...

Tweet to Highlight How Film Posters Can Glamourise Guns

John Slinger | Posted 23.01.2014 | UK Politics
John Slinger

If enough people take up the challenge, we might collectively achieve some "crowd-research" which might be useful to those who research the influence of depictions of guns and gun violence. Either way, it might stimulate much-needed debate about the casual normalisation of violence in our society.Whilst we hear much debate about whether gun violence in films or computer games can propel young men or boys (for they are almost always male) to commit mass murder or violence, we rarely hear about the effect of images on film posters.

How the UK Government Ignored the Most Basic Law of Advertising

Hugh Salmon | Posted 11.12.2013 | UK Politics
Hugh Salmon

The Rt Hon Theresa May, Secretary of State for the Home Office has announced that she wishes to create a 'hostile environment' for illegal migrants to...

Home Office Vans Rapped As 'Misleading' By Watchdog

The Huffington Post UK/PA | Posted 09.10.2013 | UK

The Home Office's controversial 'go home' immigration van campaign will have to be redesigned, the advertising watchdog has ordered. The government...

Children Lie About Age Online To See Sex, Gambling And Alcohol Adverts

PA/ The Huffington Post UK | Posted 26.07.2013 | UK

Children are using false ages online and seeing restricted adverts for overtly sexual dating sites, gambling, alcohol and slimming aids, a study has f...

Coke Zero Advert Banned For 'Misleading' Viewers With Workout Claim

PA/The Huffington Post UK | Posted 17.07.2013 | UK Lifestyle

A television advert for Coke Zero has been banned for potentially misleading viewers about the amount of exercise needed to burn off the calories in a...

Kerry's Payday Loan Ad Banned By Watchdog

The Huffington Post UK | Jessica Elgot | Posted 08.05.2013 | UK

Kerry Katona's advert for payday loans company Cash Lady was "irresponsible" and could influenced vulnerable viewers that high interest loans could he...

Pussy Energy Drink Advert Banned

PA/The Huffington Post UK | Posted 24.04.2013 | UK Lifestyle

An ad for energy drink brand Pussy that reprimanded viewers for considering the word's slang alternative has been banned following 156 complaints that...

Schoolgirl Dating Website Advert Banned For 'Grooming'

PA/The Huffington Post UK | Posted 18.04.2013 | UK Lifestyle

An ad for a dating website that appeared on Facebook with a picture of a woman in a school uniform has been banned for potentially encouraging groomin...

Is It Fair to Ban Sexual Images From a Sexual Marketplace?

Nash Riggins | Posted 11.06.2013 | UK Universities & Education
Nash Riggins

If anything, American Apparel should be commended for its unprecedented and unpretentious level of self-awareness; after all, even brands that don't sell revealing clothing rely almost exclusively upon scantily-clad sex symbols to sell their products using 'gratuitous emphasis on the groin'. Is that sexist?

American Apparel Adverts Banned

PA/The Huffington Post UK | Posted 03.06.2013 | UK Lifestyle

Controversial US retailer American Apparel has once again flouted advertising regulations with images of women in vulnerable poses "likely to cause se...