What this does mean is that retailers must become ever adept at creating mobile experiences that are seamless and simply work for a very demanding visitor with a lot of retail choices. If I'm going to invest in visiting M&S in store, I want my online experience with them to flow naturally with the in-store engagement.
How significant can Apple's mobile wallet be? After all, there have been several other attempts, including Google's, Samsung's, and the hastily rebranded Isis Wallet™, now named Softcard™, none of which have really captured the public consciousness. I believe that Apple Pay's focus on retail can make all the difference.
On receiving a Fellowship at the BFI, Al Pacino said: "If you put any movie on a big screen nowadays, I'll love it. I mean, who wants to watch movies on iPhones? I'm so tired of that." I too love a good night out at the cinema, but he's wrong. Sorry Mr Pacino but millions of people watch films on their mobile devices worldwide, and Video on Demand (VOD) is their preferred choice.
We learned this week that as part of the Conservative election manifesto the party will promise GP access seven days a week by 2020. This is to relieve pressure on hospitals, giving working people access to a doctor at weekends, with family doctors able to consult patients via email and internet video link as part of the plans.
A confession - I'm not a smartwatch fan. They're nearly all ugly, crap battery and over-engineered. Also, I like normal watches, with nice dials and nice straps. Smartwatches stink of innovation by public companies to drive sales and share value. I'm perfectly happy having a smartphone and a stupid watch.
Arguably the fastest-growing technology the world has seen is mobile and it is also the biggest technological drive of social and economic change. The app economy has paved the way that enables for everything from games and entertainment, to education and healthcare, to retail and overall productivity; leaving an idelible mark on our daily lives.
It's the year of mobile. 1998 was the first year I heard someone utter that dreaded phrase. However, even though most of us still have to deal with 2% battery life by lunchtime - mobile is unequivocally taking over the world. It's a beast; a complex beast. You've got 4G, NFC, BLE, Wi-Fi and countless other TLA's (Three Letter Acronyms to the uninitiated) to navigate through.
The most anticipated World Cup in memory is now well underway and it's perhaps the hardest finals to call in terms of predicting the winner. With as many as half of the 32 nations believing they have a genuine chance of glory, any opening to gain even a slight advantage is something to be explored...