I was asked this week why the NHS doesn't fund all the new technologies available for patients, particularly those with cancer. And when I instantly replied "Because we can't afford to", I surprised myself. Because no-one seems to say that when they talk about the NHS. And the NHS doesn't like to say no.
With the General Election campaign now considered to have officially started, the parties are already mapping out their territory. There are few surprises and are unlikely to be any over the coming months but for Labour the challenge is particularly acute. The party knows that the NHS could be a winning issue for it but can it move beyond the NHS and onto other issues?