Walking in the mountains of Snowdonia, the problems of the city can feel a long way away. The negative impact of poor air quality on human health is, thankfully, increasingly well-documented. Not only does air pollution contribute to thousands of early deaths, it also compromises the health of people suffering from ailments like asthma.
Our present economic model, which could be described as 'take, make, dispose', has generated significant improvements in our standard of living, but is also harming us. According to the World Health Organisation, each year twenty times more people die of diseases linked to mismanagement of waste and pollutants than die from malaria.