'Hype' might be more likely built up around the latest boyband, but many emerging technologies also rely on good marketing to bring in investment and support. Science might not get the queues (apart from the Apple store) but in the same way Apple has fumbled with the iPhone 6, many technologies are subject to a major backlash.
Much has been written about a skills gap in my industry. Nuclear has an ageing workforce and we desperately need to get more young people to see it as a place where they can grow a career if Britain is to remain at the forefront of the industry worldwide.
My Granddad loves Sudoku. A few years ago he was given his very own tablet with pre-installed Sudoku challenges to push him into the 21st century... two months later it was hardly used, but many Sudoku books had been scribbled in and completed. He was dedicated to pen and paper.
Open and honest discourse and the free exchange of views is the cornerstone of scientific enquiry. Without it, ideas stagnate, progress is delayed, and the status quo prevails -- not because it deserves to, but because alternate viewpoints have been stifled.
As humans we may see, imagine, and dream of other paths, other realities, but we can't take them. Our reality is a path of all things and the logic between them, we are not the dream creators, the world makers, but rather a cog, a pretty cog. A cog that likes cake.
In a few days time millions of us will crowd into cinemas and watch a millionaire Hollywood actor pretend to bravely explore the stars. But as Virgin Galactic has shown, space is not easy, and the journey there will not be without loss. Let's keep pushing for small victories, and make our way slowly - but surely - to the future.
As everyone knows, the term 'Lad' stands for Loud And (therefore) Depressed. For centuries, little has been known unto the origin of this mythical creature. Until now. Welsh scientist Llyn Granger, who accidentally came across it whilst developing a cure for Mormonism, first noticed the 'Lad' particle in 1994
They say you should never meet your heroes. Well, a couple of weeks ago I did. In fact, I got to interview mine: Professor Steven Pinker, Harvard's b...
Brian puts on his new "trust me I'm a Physics teacher" badge. And he is SuperCox once more! With superhero flair he deletes the email and grabs his man-bag ready to face his agent, So many thoughts are developing in his mind, Could the BBC really survive without me?
Suggesting (deliberately or not) that delaying child rearing is optimal for women who want to continue their careers is a backwards step, and completely at odds with everything that career-women with children have been trying to achieve. There's also an underlying assumption that egg-freezing is a simple process.
If scientists entertain the myth that giant leaps are the everyday happening of science, science funders will expect extraordinary claims in return for funding, and everyone will be disappointed with that game.
If, as is often the case, the suffering is great or the hoped-for benefits are trivial or the science is questionable, but no rules are broken, the position is more, not less, worrying, since it shows how weak the licensing system is.
Visual cortex, the part of your brain that is devoted to processing visual stimuli is the largest cortical tissue within the brain. It's serious brain real estate. No wonder. As the wise saying goes "A picture is worth a thousand words". Visual content is rich in information. In today's world it is also overwhelming.
Last Saturday was the 32nd Anniversary of the Mary Rose's raising from the Solent seabed, which took place on the 11 October 1982 and was broadcast live across the world. We asked the Mary Rose Museum's Conservation Manager Dr Eleanor Schofield the question - what has science got to do with the Mary Rose?
The latest scientific research is starting to point to long-term risks associated with Caesareans. Emerging science is linking C-Sections with a significantly increased risk of children developing immune-related conditions including asthma, type 1 diabetes, coeliac disease and obesity.
Imagine being able to book an overnight trip to visit this most famous of sunken shipwrecks, or 'fly' over the bubbling hydrothermal vents deep in the Mariana Trench, where only a handful of humans have explored before.