For a long time, the focus has been on how to get your foot on the career ladder and make the transition from education to the workplace. But now employers are increasingly realising that you hold the key to unlocking the digital potential of their business and they're looking to bring you on board.
If you were asked to draw a scientist, what would it look like? An image resembling Einstein, perhaps? Same question; but this time an engineer. Would you draw a man with a spanner? And would a computer scientist look like a guy who's keen on science fiction and junk food, working alone in a dark room?
There's a reason why there isn't a show called Women V Food because you're conditioned to hog, eat competitively and scoff. We're conditioned to watch what we eat, consider low-fat options and watch our figures. We do consider it a violation in a public place that someone has caught us at a vulnerable moment and decided to broadcast it.
I remember the days when hacking was something that people did because they could. It wasn't quite done for fun, but people wanted to show off their computer skills. More often than not, hacking was harmless, someone broke into a system and left a little calling card, but beyond that there was very little damage done. It was for the thrill as much as anything.