Why Are We Still Buying Naughty Knickers, Even In A Double Dip Recession?

Charlie Thomas | Posted 17.12.2012 | UK

Naughty knickers are still on our shopping lists despite the recession, if sales figures from Agent Provocateur are anything to go by. The high-end...

Forget John Lewis, It's All About Victoria's Secret

Posted 12.12.2012 | Home

Forget the warm and cosy John Lewis Snowman Christmas advert - the YouTube video which is getting most people (well, blokes) talking is the new Victor...

Twenty-two Calorie Bikini - Just Leaf it to Me

Richard Brownlie-Marshall | Posted 13.12.2012 | UK Style
Richard Brownlie-Marshall

Making healthy eating sexy.

Magic Knickers - An Alluring Illusion

Kate Thompson | Posted 12.12.2012 | UK Style
Kate Thompson

Yes, that's right - tall, thin, elegant, waif-like Gwyneth Paltrow admits she sucks in her fat with magic knickers called Spanx. Who knows what she really looks like without them?

Ooh La La! 100 Years Of French Lingerie (PICTURES)

Huffington Post UK | Sara C Nelson | Posted 18.10.2012 | UK

They’re known for their elegance, style and poise, so it’s no surprise the French are also top dogs when it comes to lingerie. Charting a cent...

An iPhone App To Find Lost Socks? (VIDEO)

Huffington Post UK | Michael Rundle | Posted 25.11.2012 | UK Tech

A new iPhone app is aiming to solve one of the most intractable and important questions still unanswered by humanity's finest minds: "Do I need new...

BoJo Underwear Vastly Outselling Cameron's, Clegg's

The Huffington Post UK | Charlie Lindlar | Posted 19.09.2012 | UK Politics

It's common knowledge around Westminster and the general public that Boris Johnson is more popular than David Cameron, however, it that fact has been ...

To Luxury Legwear and Beyond: Wolford AW12 Collection Hits Stores

Sarah McGiven | Posted 04.11.2012 | UK Style
Sarah McGiven

So September has come around quicker than ever and whilst it doesn't seem quite the time to put summer dresses away, it's definitely time to pile on the knits and to become reacquainted with your tights drawer.

PHOTOS: M&S Release Jubilee-Inspired Lingerie

PA/The Huffington Post UK | Posted 16.05.2012 | UK

Marks and Spencer has released a collection of 1950s-inspired lingerie to celebrate the Queen's Diamond Jubilee. The collection features a "stunnin...

Visible Labia Line

Rhiannon Lucy Cosslett | Posted 15.07.2012 | UK Lifestyle
Rhiannon Lucy Cosslett

So, the SmoothGroove fanny minimiser is makes your twinkle invisible. It does this by giving you a 'false vag', sort of like a Barbie doll. All smooth and seamless. No holes, no yucky excretions, just smooth lady-plastic. What's not to like?

PICS: Justin Bieber Takes Low-Slung Jeans FAR TOO FAR

MyDaily | Posted 14.07.2012 | UK Style

Well, it's good to know that Justin Bieber seems to be leading a revival of men's fashion problems of the nineties....

Preview: Rihanna's New Collection For Armani

www.mydaily.co.uk | Posted 10.05.2012 | UK Style

Team Armani took to Twitter this afternoon to share a sneak peek at Rihanna's new collection for the Italian fashion house... The singer is already...

Didn't Last Long: Katie Price Ditches 'Natural' Look, Stages Underwear Shoot On Twitter

MyDaily | Posted 25.06.2012 | UK Style

Well, that lasted a whole five minutes. After proudly showing off "the new me" - sans makeup and no hair extensions - on Tuesday, Katie Price was back...

Petrol Pricing: Is There an App for That?

Mark J Daniels | Posted 30.05.2012 | UK Politics
Mark J Daniels

As a nation, we appear to have gone in to meltdown over an impending fuel shortage, which doesn't - as I write - actually exist. Petrol is still in plentiful supply, with the only backlog that actually exists having been created by an inept government and panic buying motorists as retailers have a bumper week.

Mad Men's Costume Designer Releases Vintage Underwear Collection

MyDaily | Posted 28.05.2012 | UK Style

Hands up, who watched the new season of Mad Men last night? Well, the return of our favourite fashionable drama has got us once again obsessing over t...

The Kardashian Sisters Strip Off To Model Intimates Underwear Kollection

MyDaily | Posted 15.05.2012 | UK Style

The Kardashian sisters have done some expert posing in their underwear again. Kim, Khloe and Kourtney have shed their clothes to promote their new Kar...

Bar Refaeli Is Simply Stunning In Retro Passionata Lingerie Campaign

MyDaily | Posted 13.05.2012 | UK Style

We're loving Bar Refaeli's retro-inspired lingerie shoot for Passionata's Spring/Summer 2012 collection (even if we're not entirely convinced the belo...

Rihanna's Feeling Restless In New Armani Underwear Advert...

MyDaily | Posted 09.05.2012 | UK Style

Looks like Rihanna's renewed her Armani contract for another season: the singer's latest advert for the brand has just been released. ...

Sneak Preview: Dita Von Teese Unveils Debut Target Lingerie Collection

MyDaily | Posted 08.05.2012 | UK Style

If there's a lady on this planet who knows her lingerie, it's Dita Von Teese. And she's putting her expertise to good use with a lingerie line - Von F...

Controversial Agent Provocateur 'Horror' Film Given The All clear By ASA

MyDaily | Posted 07.05.2012 | UK Style

The Advertising Standards Authority has given the green light to a controversial Agent Provocateur video, which was originally banned after just one c...

Flesh In The Front Window (PICTURES, VIDEO)

Huffington Post UK | Sara C Nelson | Posted 23.02.2012 | UK

Nearly naked models are loitering in the windows of London’s Selfridges today as Helena Christensen launches a new range of lingerie. The Dutch-...

Helena Christensen Shows Off Triumph Essence Undies Ahead Of Selfridges Launch

MyDaily | Posted 23.04.2012 | UK Style

The Triumph Essence underwear collection is launching at Selfridges London on Thursday 23 Feb which means more pics of Helena Christensen and her beau...

'Foolish' Half-Naked Man Rescues Dog From Frozen River

Huffington Post UK | Felicity Morse | Posted 13.02.2012 | UK

A man who climbed across a frozen river in his underpants to save his dog has been criticised by firefighters for his "dangerous" rescue. The owner...

Weekend Shopping: Valentine's Day Lingerie and Gift Ideas for Guys

Sarah McGiven | Posted 11.04.2012 | UK Style
Sarah McGiven

Following on from last weekend's Valentine's gift guide for girls, here are a few ideas for the boys.

Happy Valentine's Day, Love Victoria's Secret X

MyDaily | Posted 10.04.2012 | UK Style

Alright, so we know it's not the big V-Day just yet, but a trio of Victoria's Secret Angels were out in New York last night, promoting their latest Va...