08/08/2014 06:30 BST | Updated 08/08/2014 06:59 BST

Lion Totally Steals The Show In This Video To Promote World Lion Day

It's World Lion Day on 10 August - we know, it comes around earlier every year - and here's 'the lion whisperer' Kevin Richardson to tell us all about it.

Or rather: here's Kevin Richardson and Tau the lion to tell us all about it...

(And on a more serious note: Lions are currently suffering from a silent extinction across Africa and India. World Lion Day is the first global campaign to celebrate the importance of the lion worldwide - you can find out more about it here .)