Force Friday has arrived as Star Wars fans around the globe go into hyperdrive for the new 'Force Awakens' toys.
In a co-ordinated launch with the precision of Han Solo's piloting of the Millennium Falcon, retailers around the globe opened their doors at 12.01am for die hard fans to get their hands on the new Star Wars products.
The Disney Store, Oxford Street opened its doors at midnight for fans to be among the first to find new Star Wars products, and included an appearance by Daisy Ridley, who plays Rey, and John Boyega, who plays Finn.
Actors Daisy Ridley and John Boyega with their respective characters' action figures at the Disney store in London for Star Wars: The Force Awakens toys release.
“We’ve been working closely with the filmmakers to bring the characters and storylines from Star Wars: The Force Awakens to life through an exciting array of products, and we’re thrilled to finally be able to share them with fans around the world,” said Mike Stagg, General Manager of Retail for Disney UK and Ireland.
The story continues below the slideshow...
Star Wars: The Force Awakens merchandise launch
Walt Disney Co. Merchandise for New Star Wars Movie Goes On Sale During 'Force Friday'(01 of34)
A shopper wears a Storm Trooper costume while waiting in line to enter a Target Australia Pty department store in the suburb of Parramatta in western Sydney, Australia, on Friday, Sept. 4, 2015. Walt Disney Co. is making toys tied to its first Star Wars movie in the adventure series available in a finely tuned rollout called 'Force Friday.' Photographer: Brendon Thorne/Bloomberg via Getty Images (credit:Bloomberg via Getty Images)
Walt Disney Co. Merchandise for New Star Wars Movie Goes On Sale During 'Force Friday'(02 of34)
Shoppers enter a Target Australia Pty department store in the suburb of Parramatta in western Sydney, Australia, on Friday, Sept. 4, 2015. Walt Disney Co. is making toys tied to its first Star Wars movie in the adventure series available in a finely tuned rollout called 'Force Friday.' Photographer: Brendon Thorne/Bloomberg via Getty Images (credit:Bloomberg via Getty Images)
Walt Disney Co. Merchandise for New Star Wars Movie Goes On Sale During 'Force Friday'(03 of34)
Shoppers carry Walt Disney Co. Star Wars movie franchise merchandise at a Target Australia Pty department store in the suburb of Parramatta in western Sydney, Australia, on Friday, Sept. 4, 2015. Walt Disney Co. is making toys tied to its first Star Wars movie in the adventure series available in a finely tuned rollout called 'Force Friday.' Photographer: Brendon Thorne/Bloomberg via Getty Images (credit:Bloomberg via Getty Images)
Walt Disney Co. Merchandise for New Star Wars Movie Goes On Sale During 'Force Friday'(04 of34)
Shoppers browse Walt Disney Co. Star Wars movie franchise merchandise at a Target Australia Pty department store in the suburb of Parramatta in western Sydney, Australia, on Friday, Sept. 4, 2015. Walt Disney Co. is making toys tied to its first Star Wars movie in the adventure series available in a finely tuned rollout called 'Force Friday.' Photographer: Brendon Thorne/Bloomberg via Getty Images (credit:Bloomberg via Getty Images)
Walt Disney Co. Merchandise for New Star Wars Movie Goes On Sale During 'Force Friday'(05 of34)
Shoppers browse Walt Disney Co. Star Wars movie franchise merchandise at a Target Australia Pty department store in the suburb of Parramatta in western Sydney, Australia, on Friday, Sept. 4, 2015. Walt Disney Co. is making toys tied to its first Star Wars movie in the adventure series available in a finely tuned rollout called 'Force Friday.' Photographer: Brendon Thorne/Bloomberg via Getty Images (credit:Bloomberg via Getty Images)
Walt Disney Co. Merchandise for New Star Wars Movie Goes On Sale During 'Force Friday'(06 of34)
A shopper displays Walt Disney Co. Star Wars movie franchise merchandise at a Target Australia Pty department store in the suburb of Parramatta in western Sydney, Australia, on Friday, Sept. 4, 2015. Walt Disney Co. is making toys tied to its first Star Wars movie in the adventure series available in a finely tuned rollout called 'Force Friday.' Photographer: Brendon Thorne/Bloomberg via Getty Images (credit:Bloomberg via Getty Images)
Walt Disney Co. Merchandise for New Star Wars Movie Goes On Sale During 'Force Friday'(07 of34)
Walt Disney Co. Star Wars movie franchise merchandise is displayed at a Target Australia Pty department store in the suburb of Parramatta in western Sydney, Australia, on Friday, Sept. 4, 2015. Walt Disney Co. is making toys tied to its first Star Wars movie in the adventure series available in a finely tuned rollout called 'Force Friday.' Photographer: Brendon Thorne/Bloomberg via Getty Images (credit:Bloomberg via Getty Images)
Star Wars Marketing(08 of34)
Star Wars fans shop at a toy store at midnight in Hong Kong, Friday, Sept. 4, 2015 as part of the global event called "Force Friday" to release new Star Wars toys and other merchandise of the new movie "Star Wars: The Force Awakens". The massive marketing blitz spans all kinds of media and included an 18-hour global unboxing streamed live on YouTube. (AP Photo/Kin Cheung) (credit:Kin Cheung/AP)
Hong Kong Star Wars(09 of34)
A fan dressed as a Star Wars character shops at a toy store at the midnight in Hong Kong, Friday, Sept. 4, 2015 as part of the global event called "Force Friday" to release new Star Wars toys and other merchandise of the new movie "Star Wars: The Force Awakens". (AP Photo/Kin Cheung) (credit:Kin Cheung/AP)
Hong Kong Star Wars(10 of34)
Star Wars fans shop at a toy store at midnight in Hong Kong, Friday, Sept. 4, 2015 as part of the global event called "Force Friday" to release new Star Wars toys and other merchandise of the new movie "Star Wars: The Force Awakens". (AP Photo/Kin Cheung) (credit:Kin Cheung/AP)
Hong Kong Star Wars(11 of34)
Fans dressed as Star Wars characters shop at a toy store at midnight in Hong Kong, Friday, Sept. 4, 2015 as part of the global event called "Force Friday" to release new Star Wars toys and other merchandise of the new movie "Star Wars: The Force Awakens". (AP Photo/Kin Cheung) (credit:Kin Cheung/AP)
Hong Kong Star Wars(12 of34)
Star Wars fans shop at a toy store at the midnight in Hong Kong, Friday, Sept. 4, 2015 as part of the global event called "Force Friday" to release new Star Wars toys and other merchandise of the new movie "Star Wars: The Force Awakens". (AP Photo/Kin Cheung) (credit:Kin Cheung/AP)
Hong Kong Star Wars(13 of34)
Star Wars fans shop at a toy store at the midnight in Hong Kong, Friday, Sept. 4, 2015 as part of the global event called "Force Friday" to release new Star Wars toys and other merchandise of the new movie "Star Wars: The Force Awakens". (AP Photo/Kin Cheung) (credit:Kin Cheung/AP)
Star Wars Marketing(14 of34)
Fans dressed as Star Wars characters shop at a toy store at midnight in Hong Kong, Friday, Sept. 4, 2015 as part of the global event called "Force Friday" to release new Star Wars toys and other merchandise of the new movie "Star Wars: The Force Awakens". The massive marketing blitz spans all kinds of media and included an 18-hour global unboxing streamed live on YouTube. (AP Photo/Kin Cheung) (credit:Kin Cheung/AP)
Star Wars: The Force Awakens merchandise launch(15 of34)
People wait for midnight at the Disney store in London for Star Wars: The Force Awakens toys, part of the global event called "Force Friday", the release of new Star Wars toys and other merchandise of the new movie "Star Wars: The Force Awakens" (credit:Jonathan Brady/PA Wire)
Star Wars: The Force Awakens merchandise launch(16 of34)
People wait for midnight at the Disney store in London for Star Wars: The Force Awakens toys, part of the global event called "Force Friday", the release of new Star Wars toys and other merchandise of the new movie "Star Wars: The Force Awakens" (credit:Jonathan Brady/PA Wire)
Star Wars: The Force Awakens merchandise launch(17 of34)
Star Wars characters outside the Disney store in London which opens at midnight for Star Wars: The Force Awakens toys, part of the global event called "Force Friday", the release of new Star Wars toys and other merchandise of the new movie "Star Wars: The Force Awakens" (credit:Jonathan Brady/PA Wire)
Star Wars: The Force Awakens merchandise launch(18 of34)
Star Wars characters outside the Disney store in London which opens at midnight for Star Wars: The Force Awakens toys, part of the global event called "Force Friday", the release of new Star Wars toys and other merchandise of the new movie "Star Wars: The Force Awakens" (credit:Jonathan Brady/PA Wire)
Star Wars: The Force Awakens merchandise launch(19 of34)
People wait for midnight at the Disney store in London for Star Wars: The Force Awakens toys, part of the global event called "Force Friday", the release of new Star Wars toys and other merchandise of the new movie "Star Wars: The Force Awakens" (credit:Jonathan Brady/PA Wire)
Star Wars: The Force Awakens merchandise launch(20 of34)
Star Wars characters outside the Disney store in London which opens at midnight for Star Wars: The Force Awakens toys, part of the global event called "Force Friday", the release of new Star Wars toys and other merchandise of the new movie "Star Wars: The Force Awakens" (credit:Jonathan Brady/PA Wire)
Star Wars: The Force Awakens merchandise launch(21 of34)
Daisy Ridley and John Boyega at the Disney store in London for Star Wars: The Force Awakens toys, part of the global event called "Force Friday", the release of new Star Wars toys and other merchandise of the new movie "Star Wars: The Force Awakens". (credit:Jonathan Brady/PA Wire)
Star Wars: The Force Awakens merchandise launch(22 of34)
EDITORIAL USE ONLY Thomas Blakey, 26, from London, is the first customer to purchase an item of the Star Wars: The Force Awakens memorabilia range, during the midnight launch, at the Disney Store on London's Oxford Street. (credit:David Parry/PA Wire)
Star Wars: The Force Awakens merchandise launch(23 of34)
Daisy Ridley and John Boyega with their respective characters' action figures at the Disney store in London for Star Wars: The Force Awakens toys, part of the global event called "Force Friday", the release of new Star Wars toys and other merchandise of the new movie "Star Wars: The Force Awakens". (credit:Jonathan Brady/PA Wire)
Star Wars: The Force Awakens merchandise launch(24 of34)
Daisy Ridley and John Boyega visit people queuing at the Disney store in London for Star Wars: The Force Awakens toys, part of the global event called "Force Friday", the release of new Star Wars toys and other merchandise of the new movie "Star Wars: The Force Awakens". (credit:Jonathan Brady/PA Wire)
Star Wars: The Force Awakens merchandise launch(25 of34)
EDITORIAL USE ONLY Fans queue outside the Disney Store on London's Oxford Street ahead of the midnight launch of the Star Wars: The Force Awakens memorabilia range. (credit:David Parry/PA Wire)
Star Wars: The Force Awakens merchandise launch(26 of34)
Thomas Blakey, 26, from Cambridgeshire, the first customer to make a purchase at the Disney store in London during Star Wars: The Force Awakens toys, part of the global event called "Force Friday", the release of new Star Wars toys and other merchandise of the new movie "Star Wars: The Force Awakens". (credit:Jonathan Brady/PA Wire)
Star Wars: The Force Awakens merchandise launch(27 of34)
Star Wars: The Force Awakens toys at the Disney store in London as part of the global event called "Force Friday", the release of new Star Wars toys and other merchandise of the new movie "Star Wars: The Force Awakens" (credit:Lauren Hurley/PA Wire)
Star Wars: The Force Awakens merchandise launch(28 of34)
Shoppers enter the Disney store in London for Star Wars: The Force Awakens toys, part of the global event called "Force Friday", the release of new Star Wars toys and other merchandise of the new movie "Star Wars: The Force Awakens". (credit:Jonathan Brady/PA Wire)
Star Wars: The Force Awakens merchandise launch(29 of34)
Shoppers browse the Disney store in London during Star Wars: The Force Awakens toys, part of the global event called "Force Friday", the release of new Star Wars toys and other merchandise of the new movie "Star Wars: The Force Awakens". (credit:Jonathan Brady/PA Wire)
Star Wars: The Force Awakens merchandise launch(30 of34)
Thomas Blakey, 26, from Cambridgeshire, holds merchandise at the Disney store in London during Star Wars: The Force Awakens toys, part of the global event called "Force Friday", the release of new Star Wars toys and other merchandise of the new movie "Star Wars: The Force Awakens". (credit:Jonathan Brady/PA Wire)
Star Wars Marketing(31 of34)
Fans dressed as Star Wars characters shop at a toy store at midnight in Hong Kong, Friday, Sept. 4, 2015 as part of the global event called "Force Friday" to release new Star Wars toys and other merchandise of the new movie "Star Wars: The Force Awakens". The massive marketing blitz spans all kinds of media and included an 18-hour global unboxing streamed live on YouTube. (AP Photo/Kin Cheung) (credit:Kin Cheung/AP)
Star Wars: The Force Awakens merchandise launch(32 of34)
Star Wars: The Force Awakens toys at the Disney store in London as part of the global event called "Force Friday", the release of new Star Wars toys and other merchandise of the new movie "Star Wars: The Force Awakens" (credit:Lauren Hurley/PA Wire)
Star Wars: The Force Awakens merchandise launch(33 of34)
Star Wars: The Force Awakens toys at the Disney store in London as part of the global event called "Force Friday", the release of new Star Wars toys and other merchandise of the new movie "Star Wars: The Force Awakens" (credit:Lauren Hurley/PA Wire)
Hong Kong Star Wars(34 of34)
Star Wars fans shop at a toy store at the midnight in Hong Kong, Friday, Sept. 4, 2015 as part of the global event called "Force Friday" to release new Star Wars toys and other merchandise of the new movie "Star Wars: The Force Awakens". (AP Photo/Kin Cheung) (credit:Kin Cheung/AP)
Starting in Sydney and ending at Lucasfilm headquarters in San Francisco, Disney Consumer Products and Interactive Media hosted an epic global live event to unveil key Star Wars: The Force Awakens products. Fans who tuned in to the Star Wars YouTube page were able to see toys unboxed by top digital stars from the Maker Studios network.
To preserve the integrity of key movie moments, characters and storylines yet to be seen in Star Wars: The Force Awakens, an additional wave of products will be released closer to the film’s debut, when fans will be able to find additional items featuring the newest characters, including Rey, Finn, Kylo Ren, Captain Phasma, BB-8 and more.
Star Wars: The Force Awakens is on general release around the world on December 18, 2015.
Star Wars: The Force Awakens Toys
BATTLE ACTION MILLENNIUM FALCON(01 of34)
BATTLE ACTION MILLENNIUM FALCON(02 of34)
Stormtrooper Costume for Kids(03 of34)
Rey Costume for Kids(04 of34)
Kylo Ren Costume for Kids(05 of34)
Captain Phasma Costume for Kids(06 of34)
Kylo Ren Costume for Kids(07 of34)
(08 of34)
Kyloe Ren Costume for Kids(09 of34)
NERF FIRST ORDER STORMTROOPER DELUXE BLASTER(10 of34)
X-Wing(11 of34)
Millennium Falcon drone(12 of34)
LEGO Star Wars Millennium Falcon(13 of34)
bb8 sphero droid(14 of34)
Kylo Ren Die Cast Action Figure(15 of34)
Rey and BB-8 Die Cast Action Figure(16 of34)
Finn Die Cast Action Figure(17 of34)
Captain Phasma Die Cast Action Figure(18 of34)
Die Cast Action Figure(19 of34)
Die Cast Action Figure(20 of34)
Die Cast Action Figure(21 of34)
Die Cast Action Figure(22 of34)
LEGO Star Wars Kylo Ren command Shuttle(23 of34)
Kylo Ren Lightsaber(24 of34)
STAR WARS STAR DESTROYER(25 of34)
STAR WARS POE DAMERON'S X-WING(26 of34)
LEGO Star Wars Poes X-Wing Fighter(27 of34)
Hot Wheels Star Wars Kylo Ren Character Car(28 of34)
Hot Wheels Star Wars BB-8 Character Car(29 of34)
31in First-Order Stormtrooper(30 of34)
31in Kylo-Ren(31 of34)
Smugglers Run(32 of34)
Moving Target(33 of34)
STAR WARS BLADEBUILDERS JEDI MASTER LIGHTSABER(34 of34)