Designers at London Fashion Week have the chance to finally go public with their upcoming collections after months of preparations, so you can imagine it's a pretty important week on their calendar.
As part of our HuffPost UK Style Instagram takeover, the designers behind Typical Freaks gave us an exclusive insight into what they got up to during their Fashion Scout show.
Designer duo Suen Ade-Onojobi and Sonia Xiao took over our Instagram on 19 September.
Typical Freaks models backstage before the show
The London-based fashion brand prides itself on colourful and vibrant clothing.
Telling HuffPost UK Style about the week, they said: "On Saturday we re-organised our exhibition space, replacing our AW15 collection with our new collection on the rails and mannequins."
They added: "We reflected a lot on the show on the previous day and discussed it with the other 'Ones to Watch' designers. We also met all the other new designers in the exhibition.
"The best bit was having the opportunity to relax a bit, see the other designers' work and attend some shows that day, particularly our friend James Kelly (pictured below), who had a incredibly stunning SS16 show."
The designers said they met a lot of stylists and press on Saturday at the exhibition, adding: "We enjoyed showing them pieces from our collection in greater detail.
"In particular our Fish and Chips shirt, which is printed with reflective paint, and lights up when a photo is taken using flash."
They added: "There have been a lot of amazing designers this season at Fashion Scout.
"Apart from the other 'Ones to Watch' designers, you should watch out for merit award winners - Katie Roberts-Wood and James Kelly, as well as G.F Hawthorne and Angel Chen."
London Fashion Week Party
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Open Image ModalThe ruched neckline on Victoria Beckham nicely offsets the sleek silhouette. (credit:David M. Benett via Getty Images)
(02 of14)
Open Image ModalWhen set against the grand background of the American Ambassadors Residence Alexa Chung's Victoriana-style black and white lace dress by Erdem London brings our period drama fantasies to life. (credit:David M. Benett via Getty Images)
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Open Image Modal (credit:David M. Benett via Getty Images)
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Open Image ModalPoppy Delevingne wore a daring red lace jumpsuit with a slight bell bottom and protected herself against the chilly nip in the September air by draping a suede coat over her shoulders. (credit:David M. Benett via Getty Images)
(05 of14)
Open Image ModalWe love that Lily Cole paired her dramatic strapless midnight blue gown, which was split up to her hip, with a pair of trainers. (credit:David M. Benett via Getty Images)
(06 of14)
Open Image ModalJust like us Cressida Bonas is not yet ready to admit that summer has ended for another year. Her choice of a tangerine mini dress hit on something of a trend... (credit:David M. Benett via Getty Images)
(07 of14)
Open Image ModalNicola Roberts also opted for the bright hue while singer Twinnie K teamed a crop top with high waisted black trousers. (credit:David M. Benett via Getty Images)
(08 of14)
Open Image ModalEllie Goulding plumped for an equestrian printed two piece. (credit:David M. Benett via Getty Images)
(09 of14)
Open Image ModalGemma Chan works the clashing prints trend like a boss. (credit:David M. Benett via Getty Images)
(10 of14)
Open Image ModalDaisy Lowe shows us how to nail seductive styling for winter with a slouchy off-the-shoulder neckline on her otherwise demure dress. (credit:David M. Benett via Getty Images)
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Open Image ModalNatalie Massenet and Victoria Beckham (credit:David M. Benett via Getty Images)
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Open Image Modal Poppy Delevingne and Matthew Williamson. (credit:David M. Benett via Getty Images)
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Open Image ModalErin O'Connor and Victoria Beckham. (credit:David M. Benett via Getty Images)
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Open Image ModalPoppy Delevingne, James Cook and Alexa Chung. (credit:David M. Benett via Getty Images)