Athleticwear brand Lululemon just learned a very valuable lesson - if you poke the Beyhive, you're going to get stung.
As first reported by Cosmopolitan, the company took to Twitter to share its thoughts on Beyoncé's new athleisure collection, Ivy Park.
SCREENSHOT/TWITTER/COSMOPOLITAN
As soon as the social media faux pas was made, Beyoncé's loyal online following started to give Lululemon a piece of their minds.
They don't call them 'The Beygency' for nothing.
Following the social media backlash, Lululemon deleted their original tweet. But as one Beyoncé fan put it, "the Beyhive never forgets."
Terrifying.
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