Suntory whisky hired Japanese advertising agency TBWAHakuhodo to come up with a new campaign and as you can see from the results, they certainly didn't let their clients down.
These incredible ice sculptures were designed using the same 3D modelling software that's used for 3D printers. This allowed the designers to create fantastically small and intricate designs.
The finished models were then sent to a CNC milling machine which then carved out the finished designs. They probably wouldn't have lasted long, but for those brief moments, they were works of art, only possible thanks to 3D printing.