Just what are we supposed to tell our hairdresser when we ask for the same thing!
According to the supermodel's hairstylist, Kardashian-fave Jen Atkin, this is a "new 'don't cut the front' haircut" and we should absolutely not "call it a lob" (aka, long bob).
According to Atkin, hair colourist Marie Harmon helped her name the look, but fans on Instagram are saying the graduated bob is nothing new.
Remember 2007? Everyone from Rihanna to Victoria Beckham was working the style. That was nearly ten years ago (we know) so maybe it's about time for a comeback.