Instagram Rich List Reveals Kylie Jenner And David Beckham As Highest Earners

The Instagram rich list has been revealed.

Kylie Jenner has just been unveiled as the highest earner on Instagram earning an estimated $1,000,000 per sponsored post.

Following close behind are Selena Gomez and Cristiano Ronaldo who could be earning upwards of $800,000 and $750,000 per post respectively.

A post shared by Kylie (@kyliejenner) on

The other Kardashian family members also make appearances with Kim Kardashian appearing at number 4 ($720,000), Kendall Jenner at number 10 ($500,000) and finally Khloe Kardashian at number 11 ($480,000).

David Beckham is 12th on the list and the first UK entry earning an estimated $300,000 per sponsored post.

The list, which was first released in 2017, has been compiled by UK-based Hopper HQ which manages social media accounts for companies and individuals.

According to Hopper the rankings and costs per post were created after speaking to social media influencers as well as the types of marketing companies that would pay these people to promote their products.

A post shared by David Beckham (@davidbeckham) on

Each account was judged on its size, how much reach and engagement each of the posts had and finally whether or not their audience was considered niche or not.

Finally they asked marketing companies for quotes based on the number of followers and compiled those into the definitive ranking.

Jenner, who runs the hugely popular make-up line Kylie Cosmetics, is already on course to become the world’s youngest self-made billionaire.

It’s important to note that the rankings are simply estimates, many companies prefer secrecy over revealing what they’ve been paying celebrities to promote their products through social media.

Here’s the top 20 highest earners on Instagram:

  1. Kylie Jenner - $1,000,000 (per post)

  2. Selena Gomez - $800,000

  3. Cristiano Ronaldo - $750,000

  4. Kim Kardashian - $720,000

  5. Beyonce Knowles - $700,000

  6. Dwayne Johnson - $650,000

  7. Justin Bieber - $630,000

  8. Neymar da Silva Santos Junior - $600,000

  9. Lionel Messi - $500,000

  10. Kendall Jenner - $480,000

  11. Khloe Kardashian - $480,000

  12. David Beckham - $300,000

  13. Gareth Bale - $185,000

  14. Zlatan Ibrahimovic - $175,000

  15. Luis Suarez - $150,000

  16. Conor Mcgregor - $125,000

  17. Virat Kohli - $120,000

  18. Stephen Curry - $110,000

  19. Floyd Mayweather - $107,000

  20. Huda Kattan - $33,000


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