Missguided has launched a new advertising campaign that takes celebrating diversity in fashion to a whole new level.
The British brand’s new #BabesofMissguided campaign features model and advocate Munroe Bergdorf, singer Seann Miley Moore, curve model Emma Breschi and LGBT activist Chihuahua Dolly Pawton ( who has more than 92K Instagram followers, don’cha know).
London Fashion Week fans will also appreciate the appearance of Pandemonia.
![Munroe Bergdorf for Missguided.](https://img.huffingtonpost.com/asset/59f9bdf11800007874d5a7b9.png?ops=scalefit_720_noupscale)
With a slogan like ‘keep on being you, it’s a really good look,’ the advert plays into what Missguided calls it’s “anti-commercial approach” ie. rather than promoting one idealised look they want to encourage their audience to embrace their differences.
And while this is certainly not “anti-commercial” (the brand clearly still want you to buy their clothes), it is certainly a more joyful appraoch to advertising.
Take a look at some of the images from Missguided’s latest campaign below.
![Dan Leo Stanley.](https://img.huffingtonpost.com/asset/59f9be1e180000051bdfd31e.png?cache=7PzEg2YJjH&ops=scalefit_720_noupscale)
![Khaoula.](https://img.huffingtonpost.com/asset/59f9be70180000bc70dfd320.png?ops=scalefit_720_noupscale)
![(L-R) Quin, Josephine Lee, Salem Mitchell and Aiesha Robinson.](https://img.huffingtonpost.com/asset/59f9bed81800007874d5a7bd.png?ops=scalefit_720_noupscale)
![Quin.](https://img.huffingtonpost.com/asset/59f9bf1c1800007874d5a7be.png?ops=scalefit_720_noupscale)
![Seann Miley Moore.](https://img.huffingtonpost.com/asset/59f9bf451400001f8a8cab27.png?ops=scalefit_720_noupscale)