05/10/2016 17:50 BST | Updated 05/10/2016 18:07 BST

Sephora London Store Opening: Spokesperson Refuses To Deny Westfield Rumours

... but they haven't confirmed the rumours either.

Rumours Sephora is set to open a store in London first set our pulses racing in September and now a company spokesperson has done little to bestill our beating hearts.

Speaking to The Huffington Post UK on Wednesday 5 October, the spokesperson said they are “choosing not to comment” on the reports currently circulating.

Unsatisfied, we turned to the people at Westfield, Stratford - the rumoured location of the new store.

We asked whether they could confirm that a Sephora branch would be opening and they replied:


When probed is that “no, a store won’t be opening” or “no, they can’t confirm whether it’s true,” they said:

“We cannot confirm whether the rumours are true.”

Which in our books can only mean one thing....