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Laura Shields

Communication trainer, European, citizens' rights campaigner

Laura Shields is a former BBC and CNN journalist who now works as a full time media and presentation trainer based in Brussels. She has worked in 20 EU countries and trains all sorts of organisations and individuals from European government ministers to junior policy officers at NGOs. Laura is also in charge of press for British in Europe, a coalition of 30,000 members fighting to ensure that the 1.3mn UK citizens living in the EU 27 can carry on living their lives as normal once Britain leaves the EU.

Uber's New CEO Wants Us To Think He's One Empathic Dude

Mr Khosrowshahi has set a high bar for himself and his company's behaviour going forward. They may well be granted another chance in the UK but if they don't put their money where their mouth is then no amount of eloquence will help Uber reverse out of the ditch next time it drives into trouble.
27/09/2017 17:07 BST

Boring? Hardly. Brits Can Learn A Lot From Angela Merkel's Communication Style

In short, Merkel breaks all the rules of Type A, Anglo-Saxon communication which is probably why so many Brits are baffled and find her dull. But Merkel is also a study in energy conservation, listening and absorption. She doesn't burn herself out, uses her words sparingly and appears comfortable in her own skin, which is not something that could ever be said about Theresa May.
20/09/2017 16:39 BST

A Positive Story Must Be At The Heart Of A New Pro-EU Party

If it does get set up and (presumably) wants to be successful in changing enough people's minds and/or win a second referendum on the terms of the final deal then it needs to learn from previous communications mistakes about how to engage with the public on Europe.
18/08/2017 14:41 BST

Dear UK Media, Please Stop Calling Us Brits In Europe 'Expats'

When will the British media end its infuriating habit of referring to me and the other 1.3million UK citizens who live in the rest of the EU as 'expats'? It might be ok if they referred to our three million EU friends in the UK this way. But they don't. They're always 'migrants' or 'nationals'.
04/07/2017 16:24 BST