The Guardian has reported that, in the last two months alone, Facebook has lost over nine million users in the US and more than two million users in the UK. These are shocking statistics, especially for a company that as recently as six months ago, seemed to be heading to a point where its tentacles would reach every user with internet access, and stay there.
Mark Zuckerberg's note to Facebook shareholders explains how the hacker way has given his business a particular mentality. The argument, as I understand it, is that just getting stuff done is the key to progress - rather than procrastinating. It's about continuous, relentless progress. Roger so far. But then there's this...
Facebook is at a pivotal crossroads. Ever since its stock market flotation, the social giant has had a tough problem to address: how can it become profitable without alienating its user base? Myspace couldn't manage it (sorry Justin, no amount of cool re-branding is gonna bring that sexy back) and the jury's still out on Twitter and LinkedIn.
A Cornell study found the optimum temperature for productivity was approximately 25°C. But someone - Facebook's Mark Zuckerberg included it seems - always persists in the belief that "the cold keeps you awake!" Awake maybe, but shivering with mukluks on doesn't seem to say "high performance office" to me.
Technology is converging and creating a perfect storm that will stunt attention spans and rob us of lazy free time to think. When was the last time you actually did nothing at all and just sat thinking about a place you want to visit, a film you could direct better than Tarantino, or a story you could write that would sell more than the Fifty Shades trilogy?
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