In our individualist culture, it's tempting to think that the vaccination is an individual choice. But diseases like measles remind us that no person (or family) is an island, and vaccinations are an essential responsibility towards our community as well as ourselves.
The crux of my problem with the current debate is that this just isn't one of those decisions we make for our families alone. This isn't one of the times where you get to weigh it up and make the call. This isn't about your individual freedom, its about basic community responsibility.
For each new person promoting falsehoods about vaccines - the MDGs become that much harder to accomplish. In India, a country known for its political dysfunction, it has achieved extraordinary success by setting clear policy goals with adequate levels of funding and clear lines of responsibility.
As families pack up for their summer trip abroad, or the kids go off to camp, public health officials around the world have this warning: Everyone should be fully vaccinated against measles, or risk infection.