From today people will get the opportunity to sign up when they visit the Oyster Online or Contactless pages on the TfL website. If we can make sure that as many people as possible know how to register and we make it easily accessible to them in their everyday lives we really will be able to make a real difference and save lives.
Donating an organ is one of the most inspiring and altruistic things a person can do. It is often the gift of life to someone who is critically ill and might otherwise have just weeks or months left to live. It can give families in their darkest hour, the opportunity to turn their tragedy into hope.
Since taking up my post at the Department of Health I have seen, first-hand, the work done every day by doctors, nurses, healthcare assistants and everyone else that makes up our great NHS, to improve and restore the health of our nation. However sometimes a patient's fate is out of their control and in the hands of someone like me and you - an organ donor.
Despite the huge increase in donor numbers, brought about because more families have been asked about donation, the underlying rate of families agreeing to donation in hospital has not changed and consent rates have not risen. If we are to save more lives, something I believe we can and must do, then we need to see a revolution in attitudes towards organ donation.