Ruby Rose Has Hidden These Personal Mantras Inside Her New Nike Collection

The Huffington Post | Patricia Yaker Ekall | Posted 17.10.2017 | UK Style

Nike has launched a new Air collection and has cast Ruby Rose as the face of their latest campaign: Force is Female. The collection comes in variation...

Debate Over Whether Trainers Are Pink Or Grey Is Driving Twitter Up The Wall - But We've Found The Answer

The Huffington Post | Patricia Yaker Ekall | Posted 13.10.2017 | UK Style

A Facebook Group with over 98,000 members called Girlsmouth has unwittingly unleashed #dressgate 2.0. One of the users shared a photo of a trainer an...

Bella Hadid's 'Home Boy Can Get It' Sneaker Bants Has Become The Fashion Meme Of 2017

The Huffington Post | Patricia Yaker Ekall | Posted 10.10.2017 | UK Style

When Bella Hadid discussed the fundamental importance of an attractive pair of trainers in an interview with Complex, little did she know she was sett...

The Duchess Of Cambridge Opts For A Sports Luxe Look In Her Favourite Superga Trainers

The Huffington Post | Susan Devaney | Posted 01.08.2017 | UK Style

The Duchess of Cambridge donned a classic sports luxe look for a boat race on the fourth day of the five-day royal tour. The Duchess, who was accomp...

How The Growth Of Athleisure Has Been A Shot In The Arm For Girl Power

Melissa Wheeler | Posted 12.04.2017 | UK Style
Melissa Wheeler

This fashion marks a shift away from objectification towards feminine functionality. You know a category has earned its place in our wardrobe when it pushes boundaries. Just as loungewear saw the onesie reach mainstream, so too do we have athleisure brands embracing the jumpsuit.

The 25 Greatest Trainers Of All Time Revealed In London Exhibition

The Huffington Post | Rosy Cherrington | Posted 25.01.2017 | UK Style

A new London exhibition is showcasing some of the world’s most iconic trainers. ‘Greatest Sneakers Of All Time’ (or ‘G.O.A.T. Sneakers’ as i...

Rose Gold Trainers Are The Perfect Addition To Your Festive Wardrobe

The Huffington Post | Sophie Gallagher | Posted 24.11.2016 | UK Style

Looking for a festive wardrobe update, but didn’t quite fancy the idea of terrible slogan knitwear? Rose gold trainers are the Christmas miracle you...

Nike Created The Perfect Shoe For Pizza Fans

The Huffington Post | Rosy Cherrington | Posted 25.05.2016 | UK Style

Love pizza so much you want to shove it into every orifice whilst simultaneously draping yourself in pizza-themed attire? The Nike SB Janoski ‘Peppe...

The Woman Who Walks Barefoot on the Moor

Maggy Whitehouse | Posted 17.05.2017 | UK Lifestyle
Maggy Whitehouse

We humans are more and more disconnected from the Earth. I used to walk barefoot around the house and garden all summer but stopped about a decade ago because I got verrucas. Once they'd gone, I'd lost the habit.

Nike's Incredible 'Self-Tying' Trainers Are Here And Yes, You Can Buy Them

The Huffington Post | Thomas Tamblyn | Posted 17.03.2016 | UK Tech

Ever since we first saw Nike's incredible 'self-tying' trainers in 'Back To The Future' it became clear that the company was onto a winner. Well now, ...

Kylie Jenner Unveiled Her New Puma Campaign

The Huffington Post | Rosy Cherrington | Posted 14.03.2016 | UK Style

Kylie Jenner has revealed the first official image from her hotly anticipated Puma campaign. The 18-year-old reality star took to Instagram to share t...

Spring Street-Sneaker Drops

Sarah McGiven | Posted 10.03.2017 | UK Style
Sarah McGiven

As the choice in sneakers widens apace with their sudden all-round social acceptance, if you put in the legwork you can now find styles that fit every foot, fashion trend and budget. Here are a few new drops worth checking out...

Spring '16 Fashion for Your Body and Sole

Bwoywonder | Posted 28.02.2017 | UK Style

Spring is upon us! And soon we'll be putting away the faux furs and boots in exchange for light and floaty attire ready to show more skin for warmer weather. London Fashion Week last year was just a teaser of what was expected this year, one thing I gathered was that the 70's are coming back!

Man Accidentally Orders Personalised Nike Trainers Saying 'Ian Beale'

The Huffington Post UK | Rosy Cherrington | Posted 05.02.2016 | UK Style

Remember when everyone was engraving their name on iPods? Well, Nike has brought the trend into the modern age with a pretty nifty feature allowing yo...

You'll Want To Own All Of Nike's Black History Month Collection

The Huffington Post UK | Rosy Cherrington | Posted 19.01.2016 | UK Style

Nike's Black History Month collection features trainers inspired by Serena Williams, Olympic athlete Sanya Richards-Ross and basketball stars Kobe Bry...

Jourdan Dunn Shows Victoria's Secret What They're Missing

The Huffington Post UK | Rosy Cherrington | Posted 21.12.2015 | UK Style

Jourdan Dunn may have called Victoria's Secret 'BS', but that doesn't mean she's ditching the lingerie shoots for good. The British supermodel's la...

The Force Is Strong In These Super Cool Star Wars Trainers

The Huffington Post UK | Rosy Cherrington | Posted 30.07.2015 | UK Style

Official Star Wars trainers are now actually a thing and you can soon buy them from Adidas. The limited edition trainers come in metallic gold and ...

Trainer Porn: Ruby Rose Proves Orange Is The New Black

The Huffington Post UK | Ellen Wallwork | Posted 28.07.2015 | UK Style

Ruby Rose is standing by the statement "orange is the new black" with her choice of footwear. Rose shared a video on Instagram showing her bright o...

Converse All Stars Are Getting A Redesign And They Look Pretty Damn Fly

The Huffington Post UK | Poorna Bell | Posted 24.07.2015 | UK Style

If the UN were a pair of trainers, it would be the mighty Converse All-Stars Chuck Taylors. Everyone owns a pair (or knows someone who does) and t...

Band T-Shirt Fans Will Drool Over These Classic Album Inspired Nikes

The Huffington Post UK | Ellen Wallwork | Posted 17.07.2015 | UK Style

Fans of band t-shirts rejoice - a product designer has come up with a new way for you to show your music allegiance... on your feet. Danish design...

Why So Serious? These New Nike Trainers Are A Big Joke

The Huffington Post UK | Rosy Cherrington | Posted 12.06.2015 | UK Style

Why so serious? That's what custom trainer designer Kickasso Kustoms wants to know, as they've just launched a new style based on the Joker from Batma...

The Latest Nike Air Max 90 Design Is Good Enough To Eat... Literally

The Huffington Post UK | Rosy Cherrington | Posted 21.05.2015 | UK Style

The Nike Air Max 90 is being reissued in all sorts of stylish special editions this year to celebrate the trainer's 25th anniversary... but we never e...

Marks & Spencer Unveil High End Trainers - Would You Pay £109 For Them?

The Huffington Post UK | Ellen Wallwork | Posted 12.05.2015 | UK Style

Marks & Spencer are seriously shaking up their style offing for next Autumn/Winter. First they released details of their most fashion forward coll...

Trainer Porn For Women: What's Your Fetish?

The Huffington Post UK | Ellen Wallwork | Posted 24.07.2015 | UK Style

Does the sight of a beautifully crafted pair of trainers turn your head? If so, boy do we have a treat for you... Ever since Celine's creative dire...

These Are Finally Going On Sale This Year

The Huffington Post UK | Thomas Tamblyn | Posted 01.04.2015 | UK Tech

Nike has confirmed that it will sell the legendary self-tying MAG trainers seen in Back To The Future: Part 2. The trainers achieved cult status af...