Piers Morgan received a fierce backlash on Tuesday for comments he made in response to a #BlackLivesMatter tweet.
The #BlackLivesMatter movement, which has gained traction on social media in recent years, is described as "an affirmation and embrace of the resistance and resilience of black people".
According to the movement's website, it was created in 2012 after the man charged with 17-year-old Trayvon Martin’s murder, George Zimmerman, was acquitted.
The website states: "Rooted in the experiences of Black people in this country [US] who actively resist our de-humanisation, #BlackLivesMatter is a call to action and a response to the virulent anti-Black racism that permeates our society."
Morgan sparked controversy when he corrected HuffPost Live presenter, Marc Lamont Hill, who tweeted: "ALL black lives matter."
Morgan replied: "All lives matter."
ALL lives matter. > RT @marclamonthill ALL black lives matter.— Piers Morgan (@piersmorgan) July 21, 2015
Lamont Hill responded:
Why does this need to be said, Piers? Has the legitimacy of White lives ever been in dispute? https://t.co/t2QaCgjgLv— Marc Lamont Hill (@marclamonthill) July 21, 2015
Yet 50-year-old Morgan stuck to his views and asked:
Is saying ‘All lives matter’ really that contentious? I mean, REALLY?— Piers Morgan (@piersmorgan) July 21, 2015
Morgan's comments did not go down well with many people:
#BlackLivesMatter doesn't mean other lives don't. Like people who say "Save The Rainforests" aren't saying "Fuck All Other Types of Forests"— Matt McGorry (@MattMcGorry) July 18, 2015
@piersmorgan as you know, marginalized voices often have to be LOUDER than status quo to eventually become equal. See: Gay Marriage— Boima Blake (@boimabla) July 21, 2015
@piersmorgan yes all human beings lives matter but you can't deny the undeniable racism against minorities so let's not switch narratives— Samah (@Sama7_K) July 21, 2015
Others leapt to Morgan's defence:
Can't believe I actually agree with @piersmorgan for once. The ridiculousness of the "Black Lives Matter" movement knows no bounds.— Hawk Hogan (@HawkHogan2012) July 21, 2015
I'm a black man. Of course I know #BlackLivesMatter. You can't boo a presidential candidate just b/c he says "all lives matter".— Stephen A Smith (@stephenasmith) July 21, 2015
And despite the controversy, Morgan was not backing down:
@marclamonthill I understand the context, but not sure the statement/hashtag works other than to cause more division.— Piers Morgan (@piersmorgan) July 21, 2015