Amazon Prime Day: 15 Hidden Homeware Deals To Shop Before They Go

There's a great hack to save even more on Prime Day – and on independent brands, too!
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Just look at these gorgeous indie homeware steals!

We hope you love the products we recommend! All of them were independently selected by our editors. Just so you know, HuffPost UK may collect a share of sales or other compensation from the links on this page if you decide to shop from them. Oh, and FYI — prices are accurate and items in stock as of time of publication.

What’s better than a deal? A better deal. This Amazon Prime Day, small businesses are really making their mark by taking on big brands – and dishing out dizzying discounts of up to a whopping 50%!

There’s even a whole section dedicated to small business deals on site. And from award-winning supportive pillows and mattresses to kitchen appliances and stylish accent pieces, you won’t believe some of the deals these family-run firms and smaller enterprises are giving out.

This selection of products all have a Prime Day discount of at least 30% till midnight today. And best of all, you’ll be supporting a UK small business by buying them. Here are some of our favourite deals we’ve spotted.

To take advantage of these Prime Day deals, you’ll need an Amazon Prime membership. Sign up for a free 30-day trial if you’re not already a member.

 
1
Save 50% on a soft and supportive Simba pillow
2
There’s a 30% saving on this wooden step stool for kids
3
There’s a 44% saving on this pair of standing plant pots
4
Get a £23 discount on this office swivel chair
5
This dining chair is discounted by 38%
6
Treat yourself to 30% off this Panda bamboo mattress topper
7
Save £75 on this ultra-advanced air fryer
8
This gaming beanbag chair is discounted by 42%
9
Get 47% off this stylish wooden coat stand
10
There’s a 30% saving on these pretty white voile curtains
11
Treat yourself to a £450 discount on the Simba Hybrid Mattress
12
Save £116 on this robot vacuum cleaner and mop
13
There’s 40% off this rattan garden furniture set
14
This stylish accent chair has a 33% saving
15
Get £42 off this folding dining table