Hands up if you've been riveted to <em>The Handmaid's Tale</em>? I certainly have. My friends and I have been talking about how it's been an uncomfortable watch at times. The TV series plunges you into a dystopian society which is the uncomfortable part yet the story is compelling viewing.
Karen Haller is sought after across all sectors, including mental health care, schools, business, design and branding, helping them achieve their desired outcomes through using colour, which can range from attracting their ideal customers, improving wellbeing to influencing positive behaviour. She is regularly featured in the media on breaking colour stories and is currently writing her first book.
Have you ever thought about what is more important - colour or light? If so you're not alone. Colour and Design professionals around the world have pondered the same question.
04/08/2017 14:20 BST
Over the past decade I've been called on to talk about pink as an applied colour psychology specialist in the media and it's always been my opinion that pink has gotten a bad rap. And that's because of the whole pink for girls and blue for boys cultural belief.
28/06/2017 16:33 BST
23/10/2013 15:39 BST
14/10/2013 15:19 BST
Whenever we buy anything, it's based on an emotional reason. Afterwards, we justify our choices on performance or price. We like to think of ourselves as logical beings. But really, we buy because of an emotional want, need or desire.
10/10/2013 10:42 BST
We like to think we are logical beings, but what's really happening is we are making purchases based on emotion. What's this got to do with colour? Colour triggers our emotional responses, so the colours you choose for your business branding will have a huge impact on your customers and potential customers decision to buy.
20/09/2013 12:37 BST
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