Fancy A Nibble On Santa’s Yumnut? This New M&S Treat Is Raising Eyebrows

"Exactly how many people signed off on this name?" 🍩
Santa's Yumnuts
M&S
Santa's Yumnuts

From the same supermarket kitchen that brought us the infamous Love Sausage comes another intriguingly-named product that is raising plenty of eyebrows and, well, proving our minds are all very much in the gutter.

Marks and Spencer is selling a new festive treat named Santa’s Yumnut, which has met with quite the reaction after its grand unveiling on social media.

The sweet treat is pretty innocent in nature – a yum yum-doughnut hybrid with flaky pastry layers and a sweet Santa’s belt topping.

So far, so delicious.

And perhaps we could forgive the name on its own, but when M&S tweeted a very tongue-in-cheek “Who wants a bite of Santa’s Yumnut?” on November 5, it was too much to handle.

Who wants a bite of Santa’s Yumnut™? Our yum yum-doughnut hybrids have been given a Christmassy makeover, with delicious flaky pastry layers and a sweet Santa’s belt topping. Find them in our in store bakery. pic.twitter.com/BcWwxOo26r

— M&S (@marksandspencer) November 5, 2020

People had thoughts.

Well that’s below the belt!

— Whisky Tennessee (@Glamino) November 5, 2020

Oh matron! pic.twitter.com/zNhqNWV9Qw

— Becca Magnus (@beccamagnus) November 5, 2020

'Who wants a bite of Santa's Yumnut?' is simultaneously the best and worst sentence of all time https://t.co/O1Nh369ZOC

— Fred Delicious (@Fred_Delicious) November 5, 2020

EXACTLY HOW MANY PEOPLE SIGNED OFF ON THE NAME?

— 🍍Heckboy🍍 (@outofmyplanet) November 5, 2020

That sounds... rude.

— Lis (@mrslisrs) November 5, 2020

Santa's yumnut?! pic.twitter.com/Kl0i1Tx1Da

— JOSH (@GiveJoshMORE) November 5, 2020

Santa reading this like pic.twitter.com/N2PDLGXofT

— Alex Trayce (@lextf92) November 5, 2020

Unless you're very specifically into having that kind of present wrapped under the tree, nobody wants a taste of "Santa's Yumnut." https://t.co/o7tTSI1tXj

— Jonathan H. Gray is... ✪ The Noiseferatu ✪ (@jongraywb) November 5, 2020

There was also a lot of disbelief that the retailer had actually trademarked Yumnut. (It has, FYI.)

Yall trademarked Santa's Yumnut? pic.twitter.com/KG6aFRXq8m

— picante jenkins (@KdramaNoona) November 5, 2020

For those interested in sampling the ‘Yumnut’, the doughnut hybrid is now ready and waiting in stores and costs £4 for three or £1.50 for one on its own. Bon appetit.

I would like to thank @marksandspencer for giving us Santa's Yumnut (tm) at a time when we all really, really needed a good laugh.

— Anne Perry, Esq. (@thefingersofgod) November 5, 2020
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